Kantar Worldpanel - www.kantarworldpanel.com

Catman: maximize shopper opportunity

23/05/2014

Catman is one of Shopper Solutions that analyze the ongoing behavior of shoppers in modern trade. What they do in and out of each retailer. This helps to identify which retailers need to improve their performance, finding out the reasons why based in 2 areas: convert more shoppers or get them more loyal. Catman will

  • Identify what retailers need to improve their performance
  • Analyze shopper behavior IN and OUT of the retailer
  • What retailers need to improve their performance
  • Quantify business opportunities with robust arguments for the retailer and the manufacturer
Develop your category in a retailer by understanding its shopper behaviour in and out of the store

Develop your category in a retailer by understanding its shopper behaviour in and out of the store

Get in touch

Carles Duran

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