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Juan Manuel Primbas

Juan Manuel Primbas joined Kantar Worldpanel in 2004 and has been Country Manager Argentina for seven years. He currently leads Kantar Worldpanel operations in Argentina, Perú and Bolivia as Managing Director Cono Sur. Among other companies, his main clients are Coca-Cola, Unilever, Molinos RP, Alpargatas, P&G, Danone, Personal, Kraft and SC Johnson. He takes part in market research events and conferences as an expert in consumer behaviour and is an active member of the Cámara Argentina de Empresas de Investigación de Mercados (CEIM).

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Juan Manuel Primbas

Managing Director Cono Sur

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