Brand Footprint, recognized in the WPPED Cream Awards
Kantar Worldpanel’s Brand Footprint ranking has been highly commended in the WPPED Cream Awards 2013. This awards recognize every year the best work produced by WPP companies around the world, across all marketing disciplines, and they are the opportunity to compete and be recognized for outstanding work that has provided growth and brand value to their clients.
On 2013, the Kantar Worldpanel’s Brand Footprint ranking has been recognized in Consumer Insights category. The report has devising an enlightening new metric, Consumer Reach Points, which reveals how many households around the world are buying a brand, and how often. Through this, clients can set accurate targets, identify opportunities, and clearly assess competition. The award also recognizes the great impact made and the excellent press coverage achieved.
Read more about the WPPED Cream Awards and see all the 2013 WPPED Cream winners in the WPPED Cream Awards's site.
The WPPED Cream Awards recognize every year the best work produced by WPP companies around the world.