Shoppers do not just buy food: they spend an ever-increasing share of their income on a wide range of products in sectors as diverse as fashion, telecommunications, baby products, fuel and entertainment.
Our inspiring insights are becoming more important in helping manufacturers and retailers find and maximise the opportunities, as well as meeting the challenges, in these areas.
Categories sold by a typical grocer, including ambient, chilled, frozen and fresh food, household products, health and personal items, soft and alcoholic drinks and confectionery. Specialist panels increase focus on delivering insight in baby care markets.
Women’s, men’s and children’s clothes now represent a substantial part of any home’s expenditure.
Handsets and airtime are one of the most dynamic and fastest growing categories, with the continued and accelerating convergence of phone, web and media applications.
Video (DVD and Blu-ray) sale and rental, computer games, music (digital and physical), cinema, books, and digital downloading and pay per view of films.
Using samples of motorists, we measure fuel and other categories sold by petrol retailers.
For a correct visualization, please visit
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