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The First-Ever Panel School for Students in Vietnam

31/05/2013

Ho Chi Minh City – In an effort to assist in providing training and career opportunities for local Vietnamese students in Market research, Kantar Worldpanel has initiated Kantar Worldpanel Business Contest starting from this year, 2013, in Ho Chi Minh City. The competition aimed at students in their third or fourth year of bachelor degree with high interest in marketing and market research.

On May 31st, the 40 short-listed students from the screening round of the Kantar Worldpanel Business Contest 2013 – were invited to the Panel School hosted at Norfolk Hotel. This was the first time in Vietnam a world leader in consumer knowledge and insights provided the training for students on market research. Panel School was the unique training provided by business leaders of Kantar Worldpanel covering the essentials of Market Research, Consumer Panel and Marketing Applications.

Right after the Panel School, the contestants entered the Business Test on the basic skills and knowledge of a market researcher. On June 14th, successful students in the Business Test will be invited to the final round entittled Case Challenge, where they have chance to apply marketing knowledge and analytical skills to generate business insights and solve a given case study based on real marketing issues about consumer buying behaviour. The final winners will be awarded with prizes in cash, employment/internship opportunities and tickets to Kantar Worldpanel Annual Conference 2013.

 “We are passionate about providing training and career opportunities for local students,” noted David Anjoubault, General Manager of Kantar Worldpanel Vietnam. “This competition shines the spotlight on young people who have a passion in market research and marketing. Through Kantar Worldpanel Business Contest, we expect to foster the young, dynamic and talented students in Vietnam and assist them in building a platform to inspire further success in their career pursuit.”

Kantar Worldpanel Business Contest 2013

Kantar Worldpanel Business Contest 2013

Kantar Worldpanel Business Contest 2013

Kantar Worldpanel Business Contest 2013

Kantar Worldpanel Business Contest 2013

Kantar Worldpanel Business Contest 2013

Get in touch

Ms. Nguyen Dang Thanh Thuy
Kantar Worldpanel Business Contest Coordinator

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