China's consumer goods market rebounds in 2017
China shopper report finds the rate of total value growth increased over the previous year in 2017.
Omnichannel report: Finding growth in reinvented retail
Discover global FMCG and retail trends, and how brands can drive growth through different channels.
Big potential for commerce in lower tier cities
35.0% of households in county level cities and 27.8% in counties purchased FMCG online.
China’s beauty market is seeing rapid growth
China beauty market still offers plenty of growth opportunities
Yili continues to be the most chosen brand in China
Yili continues to be the most chosen brand and Nongfu Spring enters the Top 10 for the first time.
New retail speeds up the online and offline integration
FMCG market in the first quarter of 2018 was relatively weak with value growing by just 2.3%.
New report out: Out-of-home, out of mind?
Retailers have an opportunity to recognise and consider out-of-home purchases.
Report: Finding new shoppers through advertising
By the end of 2018 the global media industry is set to be worth over $550 billion.
Local retailers and e-commerce thrived during CNY
Consumer spending on FMCG in China saw a significant uplift thanks to the Chinese New Year.
Consumer Insights ASIA Q4 2017
FMCG in Asia enjoys a stronger growth of 3.9% in 2017, compared to 3.2% in 2016.
Success requires consumer insight with six key factors
The key to sales growth is attracting more buyers to your brand in a particular market to buy.
Huawei launches new P20 series
The Huawei P20 series cements Huawei’s ability to proudly stand side by side with Apple and Samsung.
China Shopper continued to embrace Ecommerce before CNY
Ecommerce continued its growth momentum since Double 11 in 2017, hitting a record high share.
FMCG in 2017 up by 4.3%, highest in the last three year
The spending in China FMCG market grew by 4.3% in 2017, which giving optimism signals for players.
iPhone X boosts Apple OS share in key markets
iOS made an overall share gain of 0.7 percentage points to 24.8% across the big 5 European markets
17Q3 FMCG Consumer Insights
Overall market was stable; Indonesia the best performer among all, followed by India & Taiwan
Fusing offline and online
Asian offline retailers are finding new ways to smooth the shopper experience through technology.
Asia brand empowered by leading local retailers
Kantar Worldpanel Asia Brand Power explores the hidden dimension of the rise of Asia’s FMCG brands.
Stellar iPhone X performance in GB, China & Japan
iOS performance in urban China continues to impress, gaining 4.6 percentage points.
Single’s Day fuels FMCG the strongest recovery
Consumer spending value on FMCG in China grew by 7.7% for recent 12 weeks, fueling by Single's Day.
Best Companies to Work For® in Greater China 2017
Kantar Worldpanel is awarded ‘Best Companies to Work For® in Greater China’ for three years.
Who is winning more Chinese Consumers in 2017
P&G, Yili and Mengniu attracted more than 150 million Chinese families separately in 2017.
Global e-commerce grocery market grows 30%
The study shows that e-commerce now accounts for 4.6% of all FMCG sales globally anda grew by 30%.
Two-speed trend continues in first half of 2017
The rising digital activity has had little impact on certain key elements of consumer behavior.
China FMCG market enjoy stronger growth in Q3
China FMCG in the third quarter of 2017 grew by 3.6%, indicating a clear recovery for the industry.
Samsung at 3-Yr High in GB, Apple Growth Up in US
iOS posted growth in the US, China, Germany, France, and Spain, but performance in UK dropped.
Brand growth in the 'New Retail' era
Three ways brands need to co-work with retailers in order to stimulate new growth opportunities.
How to influence 60% of your consumers
How the advertiser optimize the media budget allocation for driving sales?
Further recovery for China's FMCG market
The growth of FMCG market in China is showing a stronger sign of recovery in recent 12 weeks.
FMCG market recovered in July
Ecommerce giants are looking to drive growth in the brick and mortar world in the era of New Retail.
Is E-commerce the only way to go for FMCG players
Proximity retailing will be the key competitive advantage for FMCG retailers and manufacturers.
Q2 saw stronger FMCG performance
Both modern trade and ecommerce enjoyed growth in the era of New Retail in Q2 2017.
China FMCG market shows recovered, grew by 2.2%
China FMCG market shows recovered,retailers actively transformed their business models.
Out of home consumption market in China thrives
Slowdown of home consumption reaches a newlow while out-of-home consumption race ahead
iOS posts period-on-period growth in urban China
Huawei Captures Nearly 9% Market Share in Great Britaini
China’s FMCG market remained soft in April
FMCG spending in west and north still saw a healthy growth for the year to 21st April 2017.
Most Chosen Brands in China
The fifth annual Brand Footprint report from Kantar Worldpanel
Beauty sector seeing continued strong growth
Pechoin, CRP over 100 million in urban China,emerged as the most chosen skin care brand in 2016.
The Opportunity and Challenge facing China’s Dairy
Can the normal temperature lactic acid bacteria be the next growth segment?
Sign of proliferation for local brands
Chinese Brands Day signals the proliferation of local brands
Emerging markets overtake developed in FMCG spend
Grocery spend in emerging markets overtook developed markets for the first time in 2016
Android 87% Share in China; More Brands Competing
IOS Market Share Growth in the US Continues, Despite Appleâ€™s Weaker iPhone Sales Report
Local retailers are aggressive constrast to FMCG
FMCG growth remained challenging, while local retailers outpaced the market by opening more stores
Decoding beauty market for China today
The current status of Chinese cosmetic market, channels and the interaction of the mobile platform.
FMCG during CNY period remained soft
Local retailers saw a softening growth but were still able to capture well the CNY opportunity.
Opportunities for store made beverage market
Premiumisation has led to the rapid development of store made beverage market.
RT-Mart’s share reached a new high in CNY
Hypermarket is often the chosen channel for shopping of preparing the Spring Festival.
iOS and Android push towards a Two-OS world
Re-born brand names Nokia and BlackBerry make a splash with retro market features and styling
FMCG market growth hit a new low of 2.9% in 2016
China FMCG market in 2016 is marking its slowest growth in the last decade.
Middle class pivotal to China’s beauty market
The middle class consumers contribute more than half of incremental sales in the beauty market.
What potential does Meitu users offer advertisers?
The Meitu users contribute more than 50% of sales on skin care and makeup products.
Top 5 retailers have had a relatively stable month
Modern trade grew by 0.5% whilst eCommerce grew by 50% for 12 weeks ending 2th December 2016.
Challenges and opportunities of chocolate market
The annual penetration and frequency of chocolate category from 2015 has continued to decline.
Android remains dominant in China
Nearly 80% of all smartphones sold in Urban China were Android, as local brands dominate the market.
iOS share driven higher by iPhone 7/7 Plus sales
iOS achieved year-on-year growth across most regions except Germany and Urban China.
Imported goods outgrows market by 6 times
93% of Chinese urban families bought imported goods, increasing 5.12 million more families than 2014
Why brands should pay attention to Singles’ Day
Singles' Day event becomes covering all categories and online FMCG spend is 4% in global now.
Who is winning more Chinese consumers in 2016?
Nongfu Spring made to the 100 million urban Chinese households list for the first time in 2016.
Two-speed in China FMCG continues, also in retail
Online sales in China continue their decade-long success, and are chipping away at the offline.
Sun-Art is in another period of penetration loss
Modern trade grew by 1.1% while eCommerce grew by 60.2% compared to the same period of 12 weeks.
Oppo R9 becomes the best-selling device in China
Oppo become the 4th largest manufacturer in Urban China.
Hypermarkets seeing strong growth in the lower city tiers
Hypermarkets are seeing negative growth in the up tier cities, but remains strong in the lower tier cities.
Global e-commerce grocery market has grown 15% to $48bn
The latest global e-commerce report forecasts that e-commerce channel in FMCG will grow to 9% of the market by 2025.
Kantar Worldpanel reveals most chosen cosmetic brands
2016 Cosmetic Brand Footprint shows that the brand Dabao leading the ranking by 23.1% of the population.
Sun-Art sees slowdown; Yonghui will soon hit the top 4
Kantar Worldpanel shows that a strong performing fresh food segment are also seeing growth in other FMCG segments.
Sun-Art and Yonghui still leading penetration growth
Sun-Art and Yonghui still leading penetration growth; JD 618 anniversary becomes the 2nd largest online festival.
iOS Returns to Growth in the US, EU5
Apple iPhone SE Is the Top Selling Smartphone in Great Britain
Modern Trade back for Growth for 2nd quarter of 2016
Kantar Worldpanelreports the spending in fast moving FMCG in 2nd quarter of 2016 grew by 4.6% year on year.
Light-flavor beverage – Innovation guide the new taste
The light-flavor beverages are the biggest dark horses in the market now, and become consumers' new love.
The next breakfast icon: Cereal?
Breakfast cereals experienced a dramatic growth in recent three years with more and more accepptance of Chinese homes.
Young Chinese mums rely on big brand
Young Chinese mums are more concerned they're getting old compared with married women without child in the same age.
Wal-Mart’s share growth accelerates
The latest figures year to 20th May 2016 in China shows Wal-mart and Yonghui are growing strongly in the West region.
Report: Dealing with two-speed China
The 5th annual China shopper report from Kantar Worldpanel and Bain & Company finds FMCG operating at 2 distinct speeds
Android Share Growth Slows After Historic Gains Last Period
In Urban China, Android captureed 78.8% of smartphone sales in the three months ending April 2016.
FMCG hit the lowest growth in 2016
Kantar Worldpanel's latest figures 12 weeks in China shows the growth of hit the lowest since 2016.
How to win in China’s challenging beverage market
Five opportunities to reveal China beverage market by consumers beverage buying behaviour.
Chinese brands rule China’s most chosen brands ranking
2016 Brand Footprint report has revealed that Chinese brands are continuing to outperform their global counterparts.
Local brands command 60% of global FMCG shopper choices
Global FMCG brands challenged as local players grow by $41 billion in 2015, almost double the rate of multinationals.
Huawei reaches record-high purchase share in China
Mate 8 and Honor 5x drive up Huawei sales. iOS’s sales share drops by 5 percentage points.
Kantar launches quarterly report for wearable technology
Baseline Data Shows Broad Differences in Adoption Between US & EU4.
Modern trade in China experienced no growth in Q1
FMCG market showed sluggish growth for the first quarter of 2016. While modern trade experienced negative growth.
The mask magic behind Chinese skin care growth
Facial masks popularity had a steady increase of mask penetration in all generations in China market.
Android OS share in China gets boost from New Year’s sales
iOS Share Declines in Urban China for First Time Since August 2014
Local retailers maintained rapid growth in Chinese New Year
According to the latest 12 weeks data of Kantar Worldpanel,Yonghui continues to grow market share by opening new stores.
Cosmetics market trend and development in China
Chinese brands are playing the pivotal role in China cosmetics'market growth. And five forces push up their fast growth.
Growth opportunities in dairy market
Dairy market is one of the fastest developing sectors in China and still has great potential to growth.
Sun-Art market share hits a new high
Sun-Art Group continues to be the leader of the FMCG market.And the market share hit a new high in the lastest 12 weeks.
Huawei narrows gap with leader Apple
Xiaomi loses 10 percentage points of market share from a year ago, becoming a distant third in urban China.
Double digit smartphone market growth is over
Mobile penetration in the US and Europe‘s Big 5 Countries has reached 91% and in urb. China that number has risen to 97%
Opportunities for growth in a decelerating economy
China FMCG spending in 2015 grew by 3.5% year on year. Modern trade continued to experience sluggish growth.
Apple ends 2015 as leading smartphone brand in U.S. & China
Android’s steady growth continuing in the U.S. and EU5 where Android reached 59 and 71 percent respectively.
Individual personal care panel launched in China
The launched individual personal care panel will reveal insights on purchase behaviours of different demographic group.
Tea or coffee? A land of opportunities
China consumers in 27 tier-1 and -2 cities spent 19.4 billion yuan on coffee in the first 11 months of 2015.
Sun-Art group consolidates in “New Normal”
Local giants and regional players continue expansion in West region reflected in the recent mergers and investment.
Happy and Successful 2016
Meet Maria and discover how through our panellists we will continue inspiring our clients’ successful decisions.
Green shoots in challenging times
Shower gel grew rapidly on the back of massive expansion of user base while bar soap sales maintained by larger packs.
Retailers competition is intensified at regional level
China FMCG market continues deceleration and West region is leading the growth with 3.6% growth rate.
Android returns to growth in Europe’s big five markets
Android returning to growth in Europe's big five markets.Apple regaining second place in China urban market.
Who Are Winning More Chinese Consumers in 2015?
P&G maintained its lead, while Yili and Mengniu advanced to the top spots.
Sun Art Group expands its national lead in FMCG sales
The growth of total Chinese FMCG market continued to slow as this quarter grew by 4.3%
Huawei Emerges as 2nd Largest Android Brand in EU's Big Five
Huawei remained the top brand with a market share that grew 72% over the third quarter of 2014 in urban China.
China FMCG market hits a new low growth
The latest report showed Q3 China FMCG market only grew 2.7%,which hit the lowest growth rate over the last three years.
China FMCG market offline to online rebalancing has started
2015 China Shopper Report,volume 2 focuses on how retailers and e-tailers have been impacted by FMCG market slowdown.
70% Chinese FMCG brands are in growth
Asia Brand Power 2015 report shows local brands are now growing twice as fast as their global rivals.
How can offline retailers win in the“New Normal”
As growth is becoming more difficult, what can modern trade retailers do to cope with China’s ‘new normal’?
The growth path of pet food
Raising pets has increasingly popular in China.Therefore,the pet food business will increase dramatically in the future.
Sun Art consolidating share further
Carrefour market share in the west increases to 3.5%,up from 3.3% at the beginning of the year.Others regions decreased.
5 things you need to know about Out of Home Market in China
Kantar Worldpanel reveals the five key insights relating to the OOH market in China.
Male grooming: both functional and emotional matters
Possessing a distinguished personal brand, being charming both inside and outside is what matters for Chinese men.
2015 Q2 FMCG Consumer Insights
Asia FMCG market of grows 4.6% and all sub regions are decelerated. Indonesia, Thailand and Vietnam slow sharply.
Xiaomi returns as China’s top smartphone brand
The cut-throat competition among smartphone brands gets even more intensive: Huawei was dethroned by Xiaomi.
Apple’s Replacement Opportunity is Far From Over
Nearly one-third of both US and urban Chinese iPhone users still own models that are at least two years old
Multi-format is developing
The retail channel is developing fast towards multi-format model as shopping has been even more diverse and dynamic.
Baby Category Returning to Growth Thanks to Higher Birth Rat
Total sales of baby sector in 27 major Chinese cities reached 35.5 billion RMB in the latest 12 months 2015.
FMCG growth recovered slightly in Q2
Forming alliance and M&A became the main strategy for local retailers when facing fierce competition.
Five opportunities to grow makeup market in China
China urban makeup market grew 12% in the latest 52 weeks to March 20 with the annual sales value at RMB 10.5 billion.
FMCG online sales to reach $130 billion by 2025
Kantar Worldpanel estimates online's share of FMCG in advanced e-commerce markets will double in the next 10 years.
Winning over shoppers in China's New Normal
Volume growth declined significantly in 2014 across all sectors, dragging down overall FMCG growth.
Huawei becomes the best selling Android brand in urban China
Huawei becomes the best selling Android brand in urban China and 39% consumers with a monthly income less than 2000 RMBs
Regional retailers continue to challenge national players
Multi-nationals' retailers continue to face intense competition from regional retailers.Such as Dannis in East region.
Colgate bought by over half of the world’s households
Brand Footprint reveals the most chosen and fastest-growing FMCG brands across the world.
Chinese Liquor at the crossroads
Chinese liquor market experienced noticeable slowdown after a few years of double digit growth and only increased 4.8%.
WOW moment for OOH
Q1 key and provincial capitals snacks and beverage market is up to 36 billion.40% of the purchase are for sharing.
Top grocers striving to maintain their position
Challenged by the growth of e-commerce, leader retailers in China are striving to embrace new ways to win shoppers.
Chinese brands lead the China’s most chosen FMCG brands
Chinese brand Master Kong hold No.1 for three years as China's most chosen FMCG brand.Mizone is the ranking's top riser.
Android switchers drive iOS growth in Europe's big five
The popularity of Apple iOS continued to grow in Europe's five largest countries, reaching a 20.3% share.
Competition has become tougher in the slowdown economy
Kantar Worldpanel reports FMCG market in Q1 increased by 4.3% this year which represents a continued deceleration.
Chinese New Year brings a new record for iOS sales in urban
Apple’s iOS sales have reached an all-time high in urban China where it captured 27.6% of the smartphone market.
Exploring growth through transformation
The top retailers’ have been able to consolidate their share in recent 12 weeks under gentle growth background.
The neglected bottom of the pyramid
The bottom of the pyramid in China presents substantial opportunities to exploit as their purchasing power is rising.
The thriving mask market in China
Mask is the fastest growing category within skin care market in recent years, driven rapid expansion in buyer base.
2014 China Retail Book
2014 China Retail Book is a guide to understand how retailers are performing in China’s FMCG market.
Apple reaches highest ever sales share in urban China
Apple's iOS reached its highest ever share in urban China with one in every four smartphones sold being an iPhone.
Chinese New Year dates impact on FMCG market growth
The latest 12 weeks ending 23rd, Jan 2015, showed lower growth for China FMCG market which affected leader retailers.
Driving quality growth in the era of ‘New Normal’
Kantar Worldpanel reports that China FMCG market has entered a new era with a mild single digit growth rate around 5-6%.
Apple narrows market share gap with Xiaomi
Apple's sales share rose to 21.5%, narrowing its gap with market leader Xiaomi.
Kantar Worldpanel launches Out of Home panel in China
Kantar Worldpanel launches the new Out of Home Panel in China to track snacks and beverages purchase and consumption.
China dairy industry’s challenges and opportunities
Against the slow-down in the growth of the overall FMCG slowdown, the import milk market still maintained rapid growth.
Rational trade up of toothpaste market
China FMCG market is slowing down but some categories (8% growth for toothpaste) still benefit from premiumization.
Apple market share grows across Europe, US and China
The impact of the iPhone 6 and 6 Plus launch continued growing its share in all surveyed countries except for Japan.
Huge iPhone 6 sales put Apple on course for record quarter
The iPhone 6 launch has sent Apple’s share of British smartphone sales up 10.4 percentage points.
Evolving behaviors in a challenging environment
China FMCG market entered an era in which brand growth will come mainly from share gain.
Who are winning more Chinese consumers?
The latest report from Kantar Worldpanel shows that P&G, Master Kong and Nestlé make up the top 3 in the race in 2014.
Demand for iPhone 6 boosts Apple’s sales
Xiaomi still dominate the China mobile market share. iphone6 boost Apple's sales in Europe.
FMCG SECTOR SLOWS BY $8.3 BILLION AS EMERGING MARKETS COOL
Kantar Worldpanel reveals that growth in FMCG* spend in emerging markets has slowed significantly from 8.8% to 7.5%.
FMCG SECTOR SLOWS BY $8.3 BILLION AS EMERGING MARKETS COOL
Kantar Worldpanel reveals that growth in FMCG* spend in emerging markets has slowed significantly from 8.8% to 7.5%.
FMCG growth showing rebound in Q3
Kantar Worldpanel latest report shows FMCG growth recovered to 6.9%- a promising rebound in the second half of the year.
Opportunities still abound in a slowing baby market
Slowing increase of market,government regulation are changing baby products' market structure and competitive dynamics.
Xiaomi surges ahead but not all Chinese makers share success
Chinese manufacturer Xiaomi has continued its reign over the Chinese market and took 31.6% share.
China FMCG market express
Key findings for China FMCG market
Creating growth in China via incremental innovation
with the background of lower increase for FMCG market,“bigger is better” seems to be losing its appeal for new products.
Reality show sponsors reap lucrative rewards
Brands can reap significant rewards from reality show sponsorship deals, if they choose the right programme.
The power of Xiaomi
According to the latest report from Kantar Worldpanel ComTech, Apple lost number 2 seat to Xiaomi.
Booming BB: A Hybrid Future
BB cream was a particularly successful innovation in face, succeeding in introducing women to the cosmetics category .
FMCG growth showing signs of stabilizing in Q2
The latest report from Kantar Worldpanel shows that the growth of Q2 FMCG market returns to a level consistent with Q1.
CHINESE CONSUMER GOODS COMPANIES TAKE SHARE FROM FOREIGN COM
Kantar Worldpanel and Bain & Company jointly launched China Shopper Report, 2014.
Global FMCG ecommerce will grow by $17 billion by 2016
Retailers and brands which are slow to adopt the online channel will lose out
Fresh Food Market: A Breakthrough of Modern Trade
It is the generally accepted that fresh food is vital to store traffic, and thus is key to a supermarket’s success.
Catman: maximize shopper opportunity
Catman is one of Shopper Solutions that analyze the ongoing behavior of shoppers in modern trade.
Master Kong is the Most Chosen Brand in China
Master Kong is the Most Chosen Brand in China for the second year in Kantar Worldpanel’s Brand Footprint ranking.
FMCG in China Continued Slowdown in Q1 2014
6.1% value growth for the FMCG market for the latest 52 weeks up to March 21st 2014,reported by Kantar Worldpanel.
Kantar Worldpanel identifies bright spots in FMCG market
Kantar Worldpanel in China points out that there is a vast room for new categories to win more consumers.
E-commerce: new growth engine not zero sum game
Kantar Worldpanel data shows that the online channel is driving the incremental revenue for many categories.
Premiumisation remaining a bright spot in China
Premiumization is one of the hottest issues in the China market and has been across all city tiers and categories.
Eco-system is the key for Smart Device multi-screen strategy
By the end of 2013,for those iPhone users who also own a tablet device,64% of them are using iPad (iOS).
Sun-Art extends their lead
Kantar Worldpanel reports annual value growth of 7.4% in 2013 and the Sun-Art Group has seen strong share growth.
7% sales growth for male grooming products in China
Kantar Worldpanel research indicates potential for brands: 85% of men care about their appearance.
Kantar Worldpanel expands into Africa
Kantar Worldpanel has expanded into Africa with the launch of new consumer panels in Nigeria, Kenya and Ghana.
Tasty Insights to Welcome the Year of Horse
With the Year of Horse just around the corner, Kantar Worldpanel invites you to click the tasty insights.
Male Revolution- the Modern Chinese Male
A Kantar Worldpanel survey on 5,300 Asian men has found: 62% disagree that "using grooming products is a women thing".
4G network key to China Mobile-Apple partnership
China Mobile and Apple have high expectations from their partnership.
Setting Targets for Growth
Setting a reasonable target is the fundamental of healthy brand growth.
Retail Snapshot in January, 2014
Sun Art Group remained growing in both shopper and basket size while Carrefour lost leading position in basket size.
Blossom for FMCG e-tailing in China, Taiwan and Korea
E-commerce growth for mainland China, Taiwan and Korea FMCG market hit double digit for several consecutive years.
Retail Snapshot in November, 2013
Sun Art Group’s remains the only retailer that has grown its shopper base in the latest 12 weeks.
Samsung, Apple and Xiaomi account for 60% of total Smartphon
The latest report from Kantar Worldpanel ComTech shows that Android gains approx. 3% market share each quarter.
The battle for Chinese shoppers intensifies
China Shopper Report 2013 explores winning strategies for global and local brands
FMCG slowdown stabilises in the latest quarter
73% of the Q3 FMCG growth comes from outside of the provincial capitals in China, according to Kantar Worldpanel China.
Reaching over 100 million urban families
21 FMCG companies reaching over 100 million urban Chinese families.
Asia Consumer Insight Q2 2013
Kantar Worldpanel has published the Q2 quarterly Asia Consumer Insights
Slowdown in China’s FMCG growth for another quarter
Kantar Worldpanel reports 7.1% value growth for the FMCG market for the latest quarter up to June 14th 2013.
Penetration is paramount, but it is also a leaky bucket
Top five brands in a product category lose 30-60 percent of their shoppers every year
A key milestone for Android in China
ComTech reports Urban China Smartphone penetration reached 42%, an increase of 1.2% compared to Q4 2012.
Myth of the Less Developed Lower Tier Beauty User
Women use similar categories in lower tiers yet they choose different brands from a radically different retail environment.
Coca Cola leads Kantar Worldpanel global ranking of the most chosen FM
Brand Footprint ranking highlights potential for global growth.
China FMCG market reporting only 8.4% growth in Q1
China FMCG market reporting only 8.4% growth in Q1, yet RT-Mart continued its unstoppable march.
Average Chinese urban families spent 10% more on FMCG categories in 20
... as consumers aspire for lifestyle and innovative products.
Slowdown in FMCG growth halted in Q4
Kantar Worldpanel reports 11% value growth for the FMCG market for the latest quarter up to December 28th 2012.
FMCG opportunity in lower tier cities
The slowdown for both China's economy and FMCG in 2012 doesn't thwart lower tier cities to shine brighter.
15 FMCG companies reached over 100 million Chinese families
Procter & Gamble reached a staggering 156 million households out of a universe of 162 million households.
FMCG growth slows again as leading players' share erodes
Kantar Worldpanel China reports 10% value growth for the FMCG market compared to the same period a year ago.
FMCG growth slowing in China's key cities
Kantar Worldpanel reports 15% value growth for the FMCG market for the latest quarter up to June 15th 2012.
Contradiction between stated brand importance and purchase behavior
Bain & Company and Kantar Worldpanel released the 2012 China FMCG Shopper report in Beijing.
China's first continuous mobile phone research panel goes live
China has overtaken the US as the world's largest smartphone market.
Yonghui emerges as the fastest growing retailer in Q1
Yonghui is rapidly expanding its footprint across China while overall grocery market showing signs of slowdown.
Full Media Investment Evaluation Suite launched in China by Kantar Wor
Kantar Worldpanel launches of a new suite of Media investment evaluation research tools for the China FMCG marketplace.