Kantar Worldpanel - www.kantarworldpanel.com

Thoughts On: Brand Growth

Four clear rules that should inform how to consider brand growth. These are derived from observed shopper behaviour and challenge some widely-held assumptions about brand loyalty and the importance of reaching new shoppers.

Download the paper now.

Health hits the aisles as supermarket sales grow

The latest grocery market share figures for the 12 weeks ending 28 January 2018.

Read more

Kantar Worldpanel ranks in Top 100 Best Companies

Kantar Worldpanel has been recognised as one of the Sunday Times 100 Best Companies to Work For.

Find out more

Grocery Market Share

Our dataviz allows you to view and analyse Grocery Market Share data online and on the move!

Check out the dataviz

Latest News

  • Price cuts drive sales of butter

    Price cuts drive sales of butter

    21/02/2018
    The dairy update for the 12 weeks to the 28th January.

    Read more

  • Gaming grows as Call of Duty: WWII hits the bulls eye

    Gaming grows as Call of Duty: WWII hits the bulls eye

    19/02/2018
    The latest entertainment retail barometer for the 12 weeks to 14th January 2018.

    Read more

  • The rise of single-person households

    The rise of single-person households

    15/02/2018
    Our Usage team looks at how we eat when we eat alone.

    Read more

  • Poultry in demand despite veggie trend

    Poultry in demand despite veggie trend

    15/02/2018
    The meat fish and poultry update for the 12 weeks to the 28th January.

    Read more

  • How did the UK say I love you in 2017?

    How did the UK say I love you in 2017?

    14/02/2018
    A round up of the most popular ways Brits celebrated Valentine's Day in 2017.

    Read more

  • Best selling new brands of 2017

    Best selling new brands of 2017

    14/02/2018
    Our analysis of the best selling new brands of 2017.

    Read more

In the Press

  • 21/02/2018 - City AM

    Call of Duty: WWII boosts gaming sales but physical music and video market shrinks again


    Shoppers spent an extra 6.8m on games over the Christmas period, shows data from Kantar Worldpanel.

    View article
  • 08/02/2018 - BBC News

    Sustained interest in meat-free diets are affecting the UK's eating habits


    Kantar Worldpanel research shows 29% of evening meals have no meat or fish.

    View article
  • 06/02/2018 - I News

    Vegetarian diet more popular than ever as Britons turn their back on meat


    Kantar data reveals over a quarter of evening meals now contain no meat or fish at all.

    View article
  • 31/01/2018 - Men's Health

    Why we're now drinking healthier than ever


    Low alcohol and alcohol free beers are contributing to the boom in healthier boozing.

    View article
  • 29/01/2018 - The Guardian

    Cheers? No thanks! Low- and no-alcohol lifestyle booms


    Sales of beer and cider with less than 1.2% alcohol grew by nearly 30% last year compared with 2015.

    View article
  • 16/01/2018 - The Telegraph

    Peanut butter set to overtake jam as popular breakfast spread


    Sales of the nut-based spread were up by nearly a fifth last year and are set to break through the 100 million barrier in 2018.

    View article

Our website uses cookies to improve the user experience.
By continuing to use this site you agree to our use of cookies. [Cookies policy]