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Have you seen the latest WORLDPANEL PLUS insight?

Worldpanel Plus is our new smartphone based panel with our biggest UK sample yet. Using our own app, Shoppix, we can get closer to more shoppers, faster than ever.

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Brand Footprint 2018

Coca-Cola is the world’s most chosen consumer brand for the sixth year running according to the 2018 edition of Kantar Worldpanel’s Brand Footprint report. Sixteen other brands have been chosen more than one billion times in a year by consumers globally.

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Thoughts On: Out of Home

With consumers’ disposable incomes being squeezed, the brands that come out on top in this highly discretionary market will be those best able to understand and respond to customers’ needs.

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Warm weather and the ‘Markle Sparkle’ dazzle grocery

The latest grocery market share figures for the 12 weeks ending 20 May 2018.

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Grocery Market Share

Our dataviz allows you to view and analyse Grocery Market Share data online and on the move!

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Latest News

  • The UK's most chosen dairy brands

    The UK's most chosen dairy brands

    21/06/2018
    Download your copy today to find out more about how the UK's most chosen dairy brands found growth.

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  • E-commerce, cash and carry and discounters gain share

    E-commerce, cash and carry and discounters gain share

    20/06/2018
    Our latest global report “Winning Omnichannel: Finding growth in reinvented retail” launches today.

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  • Kantar Worldpanel’s Tim Kidd named a Glassdoor Top CEO

    Kantar Worldpanel’s Tim Kidd named a Glassdoor Top CEO

    20/06/2018
    Tim Kidd has won a Glassdoor Employees’ Choice Award honouring the Top CEOs in 2018.

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  • The UK's most chosen beverages brands

    The UK's most chosen beverages brands

    13/06/2018
    Download your copy today to find out how the UK's most chosen beverages brands found growth.

    Read more

  • Many consumers unaware everyday items contain plastic

    Many consumers unaware everyday items contain plastic

    12/06/2018
    Shoppers unaware items they use on a regular basis contain plastic; a new Worldpanel Plus survey.

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  • Love Island: successfully fishing for new customers

    Love Island: successfully fishing for new customers

    12/06/2018
    Stephanie Money looks at how Love Island is an opportunity to fish for new shoppers.

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In the Press

  • 20/06/2018 - Business Insider

    The 28 best CEOs in Britain, according to the people who work for them


    The highest-rated CEOs in the UK have been announced by recruitment company Glassdoor.

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  • 20/06/2018 - City AM

    These have been named the 10 top chief executives in the UK by employees


    The list compiles the top bosses in the UK based on the input of staff providing anonymous feedback reviewing their chief executive's leadership.

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  • 19/06/2018 - BBC Business

    Veganism: Why is it on the up?


    With major supermarkets catching on and stocking up on vegan-friendly food - BBC News asks what's behind the rise?With major supermarkets catching on and stocking up on vegan-friendly food - BBC News asks what's behind the rise?

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  • 07/06/2018 - BBC News

    Make-up: Have YouTube stars boosted beauty sales?


    How much do we spend on make-up and how do YouTube stars influence what we buy?

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  • 05/06/2018 - The Times

    Gin-soaked high earners love booze, figs and floss


    Middle-class Britons spent 22 per cent more on gin, 22 per cent more on wine and 28 per cent more on champagne than the rest of the population.

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  • 02/06/2018 - Financial Times

    UK march of discounters Aldi and Lidl abating, say analysts


    With incumbents now holding or increasing market share, some are wondering whether the threat from the German discounters has peaked.

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