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Brand Footprint report

This 16th May, Kantar Worldpanel will unveil the rankings of the world’s most chosen consumer brands. Be the first to get Brand Footprint 2018 delivered directly to your inbox and avoid missing out on the report that has become an essential read for brands owners and retailers.

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Kantar Worldpanel aligns its global portfolio around seven capabilities

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Latest News

  • New report out: How at-home consumption is changing

    New report out: How at-home consumption is changing

    26/02/2019
    How at-home food & drink consumption is changing across the world

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  • FMCG Monitor FY 2018

    FMCG Monitor FY 2018

    18/02/2019
    An integrated overview of the Indonesian FMCG market and highlights of the latest trends

    Read more...

  • Capturing the eating out opportunity!

    Capturing the eating out opportunity!

    14/02/2019
    Capturing more opportunities for the love of food and eating out!

    Read more...

  • Generating incremental growth through promotions

    Generating incremental growth through promotions

    12/02/2019
    keys for understanding short-term uplifts to achieve success in brands' promotional strategies.

    Read more...

  • How Well Groomed Are You?: Indonesian Male Grooming

    How Well Groomed Are You?: Indonesian Male Grooming

    09/01/2019
    Understanding the Indonesian Male Grooming Market and its Opportunities.

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  • Asia Consumer Insights: overall FMCG growth by 4.2%

    Asia Consumer Insights: overall FMCG growth by 4.2%

    17/12/2018
    FMCG in Asia sees an overall positive growth by 4.2% in Q2 2018, compared to 3.2% in Q3 2017.

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In The Media

  • 27/05/2018 - SWA.co.id

    Merek-Merek Ini Terbanyak Dipilih di Indonesia dan Dunia


    Berdasarkan ranking global Brand Footprint 2018 yang dirilis oleh Kantar Worldpanel, Coca Cola terdaftar sebagai merek yang paling banyak dipilih di dunia.

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  • 26/05/2018 - Bisnis.com

    Hasil Riset : Indomie jadi Merek Paling Laris dalam 6 Tahun Terakhir


    Kantar Worldpanel kembali merilis global Brand Footprint 2018 dengan mencakup 7.400 rumah tangga yang merepresentasikan 28 juta atau 85% dari total rumah tangga di area urban Indonesia.

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  • 25/05/2018 - Media Indonesia

    Indomie Paling Banyak Diminati Konsumen Indonesia


    Hasil studi tahunan atau Brand Footprint yang dirilis Kantor Worldpanel menyebutkan, Indomie sebagai merek fast moving consumer goods (FMCG) yang paling banyak dipilih rumah tangga Indonesia dalam 6 tahun berturut-turut.

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  • 03/05/2018 - SWA.co.id

    Kantar Worldpanel: Kompetisi Industri Consumer Goods Semakin Ketat


    Merek Asia terus berkembang mengungguli mayoritas pasarnya dalam beberapa tahun terakhir.

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  • 03/05/2018 - Gatra.com

    Munculnya Ritel online Bukan Ancaman Bagi Peritel Modern


    Perilaku demografis konsumen mengalami perubahan yang cepat di era digitalisasi. Ini yang menjadi salah satu faktor utama dalam menentukan lanskap ritel di Asia, di mana populasi penduduk dan urbanisasi membentuk kembali pola berbelanja.

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  • 02/05/2018 - Kompas.com

    Kemasan Kecil, Penentu Perubahan Bisnis Ritel di Asia


    Perubahan bisnis ritel di Asia, salah satunya berawal dari kemasan kecil sekali pakai. Menurut hasil riset Kantar Worldpanel yang diterima Kompas.com hari ini, kemasan ukuran lebih kecil dari biasanya malahan menjadi salah satu tren penting.

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