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25/11/2020
2020Q3 Taiwan FMCG Monitor
Compared with 2020H1, every key economic indicator in Taiwan is turning better.
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31/08/2020
2020Q2 Taiwan FMCG Monitor
Although economic was in a recession due to the pandemic, total FMCG maintained 2.9% yoy growth.
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09/07/2020
2020 Taiwan Most Chosen Brand
2020 Taiwan Most Chosen Brand from 1500M Consumer Choices
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24/06/2020
2020Q1 Taiwan FMCG Monitor
Macro-economic environment went down during the epidemic. However, total FMCG market grew by 4.6%.
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18/06/2020
Asia Brand Footprint 2020
Get the latest Asia Brand Footprint 2020 report showcasing the most chosen consumer brands.
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03/06/2020
Living in COVID-19 times
Read our latest whitepaper Living in COVID-19 times Asian consumer/shopper reaction during lock-down
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02/06/2020
Kantar reveals 2020 Global Brand Footprint Report
Kantar reveals 2020 Global Brand Footprint Report
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20/05/2020
Brand Footprint: Local vigour beats global resurgence
Read the findings from Brand Footprint ranking, a global measure of how often brands are chosen.
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20/05/2020
Kantar defines prototypes of TW FMCG New Normal
Kantar defines prototypes of TW FMCG New Normal
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20/11/2019
2019 Q3 Taiwan FMCG Monitor
Total FMCG market maintained a 2.2-percent growth.
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02/09/2019
2019 Q2 Taiwan FMCG Monitor
Food category shows better growth momentum in total FMCG market.
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02/07/2019
Kantar released 2019 Q1 Taiwan FMCG Monitor
Consumers have higher demand in Fresh Milk, and is a good opportunity for brands.
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09/05/2019
New webinar unveils the latest Brand Footprint ranking
New Brand Footprint rankings unveiled.Get a closer view on Growth opportunities in the FMCG market.
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06/05/2019
Kantar released Taiwan's retail rankings
Kantar released Taiwan's retail channels consumption rankings.
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29/04/2019
About those unborn potential buyers?
It is speculated that the newborn market in 2019 will still remain a slightly negative growth curve.
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19/04/2019
Follow three major needs to gain customers
Taiwanese consumers require from the products they buy: "convenience", “captivation" and "health"
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26/03/2019
2018 Q4 Taiwan FMCG Monitor
The growth of FMCG is contributed by food category, and the non food is stagnant.
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25/03/2019
Anti-sugar-free milk tea is becoming popular
Anti-sugar-free milk tea is becoming popular, and the new products add to the fire.
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27/12/2018
18Q3 Taiwan FMCG Monitor
The growth of FMCG is contributed by food category, and the non food is stagnant
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24/12/2018
Have a happy and successful 2019!
Do not miss out our experts’ commentary and our insights for a happier and more successful 2019.
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21/12/2018
18Q3 FMCG Consumer Insights
FMCG in Asia sees an overall positive growth by 4.2% in Q3 2018, compared to 3.2% in Q3 2017.
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11/12/2018
Best Companies to Work For® in Greater China 2018
Kantar Worldpanel is awarded Best Companies to Work For® in Greater China for 4 consecutive years.
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28/11/2018
Generating incremental growth through promotions
Keys for understanding short-term uplifts to achieve success in brands' promotional strategies.
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17/10/2018
The Dynamic World of E-Commerce in Asia
“The dynamic world of e-commerce in Asia” reveals that Asia has taken the lead in online shopping.
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21/09/2018
18Q2 FMCG Consumer Insights
FMCG in Asia sees positive growth by 3.8% in Q2 2018.
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17/09/2018
18Q2 Taiwan FMCG Monitor
Contributed by food categories, Total market sales value grew by 3.6%, non-food stayed stagnant.
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06/07/2018
18Q1 FMCG Consumer Insights
FMCG in Asia grew by 3.8% in Q1 2018, compared to 3.5% in Q1 2017.
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26/06/2018
Omnichannel report: Finding growth in reinvented retail
Discover global FMCG and retail trends, and how brands can drive growth through different channels.
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01/06/2018
18Q1 Taiwan FMCG Monitor
Taiwan FMCG market performed stable with 4% growth rate.
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30/05/2018
17 global FMCG brands in the billionaire club
Sixteen other brands have been chosen more than one billion times in a year by consumers globally.
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18/04/2018
Report: Finding new shoppers through advertising
Advertising can make a campaign’s impact last far beyond its end.
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30/03/2018
17Q4 FMCG Consumer Insights
Overall, FMCG in Asia enjoys a stronger growth of 3.9% in 2017, compared to 3.2% in 2016.
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20/03/2018
17Q4 Taiwan FMCG Monitor
FMCG market of Taiwan maintained moderate momentum of 3.8% growth rate.
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15/01/2018
Asian brands continue outperforming intl. rivals
Asia brand power explores how these innovative local retailers reshape Asia FMCG market.
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02/01/2018
17Q3 FMCG Consumer Insights
Overall market was stable; Indonesia the best performer among all, followed by India & Taiwan
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12/12/2017
Best Companies to Work For® in Greater China 2017
Greater China awarded as 2017 Best Companies to Work For® in Greater China for 3 consecutive years!
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28/11/2017
17Q3 Taiwan FMCG Monitor
Global economy its momentum, while TW FMCG market performed well with the growth rate of 5.4%
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22/11/2017
Global EC market grows 30% up to 4.6%
Our projections in 2025, online FMCG will be a USD 170 billion business and hold a 10% market share.
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23/10/2017
Shopee present as 1 of TW’s leading EC platform
Shopee grows within 2 years since first entered Taiwan, and is now a presence that cannot be ignored
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11/10/2017
How spending is trending for Millennials in beauty
How to communicate with the Millennial-the young spending force not afraid to pamper themselves?
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26/09/2017
Is EC the only way to win for FMCG in Asia?
What other growth avenues are worth exploring and which retail trends will drive the future?
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25/09/2017
17Q2 FMCG Consumer Insights
Growth in FMCG market in Asia slightly declined to 3.0% year-on-year in Q2, compared to 3.4% in Q1.
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20/09/2017
Packaged drink needs a new way to look at the race
What should packaged drink do to fend off takeaway cup's threat, and manage to walk a new path?
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12/09/2017
17Q2 Taiwan FMCG Monitor
The FMCG market of Taiwan maintained 6% of growth rate for two consecutive quarters.
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03/07/2017
17Q1 Taiwan FMCG Monitor
TW FMCG market was still in a growing trend, and E-commerce had a significant contribution.
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03/07/2017
2017 Taiwan’s most chosen brand: I-Mei No.1 again
The fifth Brand Footprint reveals the most purchased FMCG brands across the global markets.
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21/06/2017
Lazy Fashion: Ready, Set and Go!
How Taiwanese female consumers nowadays shop for beauty, both inside and out?
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06/06/2017
Summer skin combat: anti-UV, cleansing & skincare
Temperature is rising, get your skin ready for summer!
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11/05/2017
Caffeine addiction getting an upgrade
The ‘black gold’ market is expanding its way into Taiwanese everyday life!
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05/05/2017
Who has been cashing in on the warm winter?
While some categories enjoyed the prolonged warm weathers, there are also others that struggled.
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12/04/2017
Is it worth paying more for Costco memberships?
Costco has just gotten a little more expensive, but is it worth it for the consumers?
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11/04/2017
Tapping into the Millennial generation
Kantar Worldpanel propose 4 trends for brands&retailers must understand to woo the Millennials
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22/03/2017
16Q4 FMCG Consumer Insights
FMCG growth slower than previous year, 3.1% v 3.9%, due economic slowdown experienced across Asia.
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20/03/2017
16Q4 Taiwan FMCG Monitor
2016 FMCG market has recovered to the level before food safety incidents.
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23/02/2017
Taiwan’s instant noodle market
Taiwanese consumers dining habit had drastically changed since the eruption of food safety incidents
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21/12/2016
16Q3 FMCG Consumer Insights
FMCG: growth driven by India, Indonesia, Vietnam and Philippines.
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16/12/2016
16Q3 Taiwan FMCG Monitor
Food category has strong performance, products featuring convenience and health are current trend.
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20/09/2016
16Q2 FMCG Consumer Insights
FMCG GROWS AT 3.3% - FURTHER SLOWING DOWN IN NORTH ASIA. SLOWDOWN IN GROWTH SEEN ACROSS ALL FMCG SECTORS.
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02/09/2016
16Q2 Taiwan FMCG Monitor
Taiwan total FMCG gradually recovered.Health is the most important trend in food category.
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23/08/2016
3 useful approaches to tapping Taiwan’s silver hair market
3 factors: Avoid stereotyping;It’s not ‘age’ but ‘change’ that matters;Make them feel special.
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05/07/2016
KWP partners with FB to expand ad measurement service
CMM can provide brands with an accurate assessment of the effectiveness of their cross-media advertising campaigns.
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06/06/2016
16Q1 Taiwan FMCG Monitor
Taiwan total FMCG maintain stable. Category with food safety scandal has been gradually recovered.
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20/05/2016
Nature’s appeal drove sales for high-end personal cleansing
Consumer’s growing favouritism for high quality, environmentally friendly products being the main growth factor.
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26/04/2016
3 latest trends in Taiwan’s FMCG Household Products
Kantar Worldpanel show you the 3 latest and biggest trends in Taiwan’s FMCG Household Products.
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15/04/2016
Four-inch iPhone fans, rejoice
58% . Today, of smartphones sold were four inches or smaller. did Apple launch the iPhone SE now?
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28/03/2016
15Q4 Taiwan FMCG Monitor
The overall FMCG market has increased 2% in sales value and recovers from the impact of food safety crisis.
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25/03/2016
Decrypt 2016 Taiwan Brand Trend
Why can emerging brands access to consumers? How can physical retailers react to this trend?
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04/02/2016
E-commerce injects new momentum to FMCG Market
What are the points for manufacturers and retailers in planning 2016 new online business strategy?
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04/01/2016
How to unfreeze frozen dumplings market after WF exits TW?
Wanchai Ferry’s announcement on its withdrawal from the Taiwan market has shocked frozen dumplings market.
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27/11/2015
15Q3 Taiwan FMCG Monitor
The overall FMCG market has stabilized due to the recovery from the non-food category in(+2%).
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20/11/2015
Korean makeup is leading the fashion followed by Western bra
Counter and boutique brands are showing double-digit, what are the secrets that make ladies willing to pay?
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28/10/2015
The Rising Asia Brand Power
Consumption is cooling, but local brands are growing at twice the rate of global brands. What are their key factors?
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15/10/2015
15Q2 FMCG Consumer Insights
Asia FMCG market grow of 4.6% and all sub-regions are decelerated. Indonesia, Thailand and Vietnam slow sharply.
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25/09/2015
CVS Strives for the Traffic, a Win-Win Situation to Brand?
What are the causes of the branded package foods decline in CVS? Any opportunity in the future for brand manufactures?
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21/09/2015
15Q2 Taiwan FMCG Monitor
Restrained purchasing due to pessimistic economic growth, resulting in a stagnant growth in the overall market.
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25/08/2015
Leading Personal Care Brands Losing Ground to Emerging Ones
How does the leading brands break out of the distinctive rising brands' encirclement and win back consumers' heart?
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16/07/2015
Seven facts you should know about E-Commerce in FMCG
One pager illustrates 7 facts that you should know about E-Commerce in FMCG
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15/07/2015
FMCG online sales to reach $130 billion by 2025
Online’s share of FMCG purchasing in advanced e-commerce markets will double in the next 10 years.
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01/07/2015
2015 Kantar Worldpanel Client Seminar
2015 Kantar Worldpanel Client Seminar- March to a Brighter Future presents you the latest market trends and insights
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26/06/2015
Market After Food Safety Scandals–“Less is More” in Dairy
What are the performance, challenge, development, and consumers' "Less is more" idea after the food safety scandals?
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03/06/2015
15Q1 Taiwan FMCG Monitor
Regardless the gentle growth in economy, low unemployment rate, and stable price index, FMCG market remains stagnant.
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01/06/2015
2015 Brand Footprint Picture Story
With one simple and interesting picture, Kantar Worldpanel tells you about the story of Brand Footprint 2015!
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28/05/2015
2015 Brand Footprint: I-Mei takes down No.1
Kantar Worldpanel's Brand Footprint reveals the key to brand success!
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20/04/2015
Korean Wave lifting Taiwan’s FMCG market
Taiwan's FMCG has suffered from the chain of food safety events, but Korean brands were still able to thrive!
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11/03/2015
14Q4 Taiwan FMCG Monitor
The FMCG Market presents a stagnant trend due to several food safety issues in 2014.
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02/03/2015
Lunar new year GIFT wave
70% of Asian consumers will receive a gift for New Year. Let's check the most chosen Brands for consumers from Asia!
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20/01/2015
Taiwan’s CVS sandwiched by takeout food & PX mart strategy
Taiwan’s CVS is showing a 2% decline in shopping traffic, the first decline in past 5 years.
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30/12/2014
Food safety scare continued to hurt Taiwan’s food market
The rash of food safety scandals let consumer don't want to shop then further prolonging the market’s recovery.
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25/12/2014
Key trends to look out for in 2015
Our experts review the past year and look at the key trends for future success.
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12/11/2014
14Q3 Taiwan FMCG Monitor
Why Taiwan FMCG market stagnates when macro economy environment develops stably?
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11/11/2014
FMCG slows by $8.3 billion as emerging markets cool
FMCG spend in emerging markets has slowed from 8.8% to 7.5%– equivalent $8.3 billion of lost growth.
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14/08/2014
14Q2 Taiwan FMCG Monitor
Macro economic indicators is showing a stable 14Q2 performance, what about the FMCG market?
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29/07/2014
What are Taiwanese men's grooming habit?
What are Taiwanese men's grooming habit and the reason behind it?
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18/06/2014
Global FMCG ecommerce will grow by $17 billion by 2016
Retailers and brands which are slow to adopt the online channel will lose out.
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13/06/2014
Silver Hair generation, the golden opportunity for TW FMCG
Taiwan's aging society, market foe? Or FMCG's opportunity?
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09/06/2014
Brand Footprint: desire for health drives growth in beverage
Global FMCG market is showing prosperity, much thanks to a strong beverage market.
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14/05/2014
Uni-President remain the Most Chosen Brand in Taiwan
Local brands outrun global brands performance & Uni-President ranking Taiwan's No.1 again for Brand Footprint.
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28/04/2014
36-55 year-olds not to be missed for Mother's Day sales
Mother’s day is coming up soon, and targeting age 36-55 will be vital for the driving cosmetic sales.
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12/02/2014
KANTAR WORLDPANEL EXPANDS INTO AFRICA
Strategic alliance with TNS RMS sees Kantar Worldpanel continue to extend its global position
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30/12/2013
The Dramatic Rise of FMCG e-tailing in China, Taiwan & Korea
FMCG e-commerce is still experience strong growth! Here we review the development in China, Taiwan & Korea
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30/12/2013
Asian men from top to toe
A Kantar Worldpanel survey on 5,300 Asian men has found 62% disagree that "using grooming product is a women thing"
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12/11/2013
Boom in health awareness drives Taiwan beverage trend
Since the plasticizer incident in mid-2011, Taiwan's beverage market is finally making its way back. ..thanks to who?
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12/11/2013
Taiwan’s cooking oil turmoil
Taiwan'z recent tainted oil hazard, how many are affected by this? and to what extent is the market affected?
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27/09/2013
Weak cosmetic sales as cautious customers tone down spending
Taiwan's cosmetic market is facing declining sales, what is contributing to this trend?
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02/07/2013
FMCG remains a safe haven despite economic uncertainty
Despite the economic uncertainty, Taiwan household’s remain willing to invest in daily FMCG necessities.
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02/05/2013
Colgate Most Chosen FMCG brand in Asia
Kantar Worldpanel's 1st global FMCG ranking, reveals brands that are bought by the most consumers, the most often.
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24/04/2013
Price & Promotion Optimizer Seminar
Here we introduced our latest tool and innovation, in helping our client dig into the best insight.
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12/12/2012
Rise of Costco Cracks Taiwan Retail Market
Since Costco's entry in 1997, their unconventional strategies has helped them earn a place in the retailer battle field.
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22/10/2012
Who Is Next Star in Dairy Market?
Dairy market is fiercely competitive: What do consumers prefer? Who are the long term winners?
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03/08/2012
Beauty is Never Enough: The blooming Taiwan beauty market
Latest from Kantar Worldpanel on Ladies' shopping behavior: a “process in evolution.”
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20/06/2012
War of Traffic in Taiwan FMCG Retailing
In 2011, Taiwan FMCG frequency arrives at 93.3 trips/year, equivalent to 32M extra trips! Who’s driving the change?
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11/05/2011
Recovery of consumer spending power~Ready for smarter buyers
The economy has finally come to a recovery in 2010 after the 2008, but has consumers' willingness to spend recovered?
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02/03/2011
Does the fast growing online shopping threaten the stores?
Household online shopping enjoyed double digit growth yearly since 2005...at the expense of other retailers?
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20/09/2010
How to Break Out of Less Child Society?
Taiwan has the lowest-birth-rate for two consecutive years. How do baby marketers deal with this situation?
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20/09/2010
Cool ~ Reshaping Way of Enjoying Healthy!
Cereal drink,launched by AGV in 2008, has been continually growing. How does this new category impact Taiwan's FMCG?
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24/05/2010
Riding the Recession Rebound
Taiwanese consumers adapt in times of economic changes. How can manufacturers prepare themselves?
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24/05/2010
Taiwanese Ladies still pumping $ into the beauty market
Taiwan Cosmetic market* continued to thrive depspite economic difficulty, Will this growth momentum continue for 2010?
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