Peggy Liu

Peggy Liu, New Business Development Manager in Kantar Worldpanel Taiwan.
Years experienced in business development and project planning, with internet media advertising background. In FMCG, successful building cooperation cross food, beverage, home and baby category, personal care and beauty, also key retailers. Support for consumer/shopper behavior trend and growth speech.

Articles by this author

• Asia Brand Footprint 2020
• Living in COVID-19 times
• Kantar defines prototypes of TW FMCG New Normal
• Trade War of Japan and Korea brings impact towards FMCG
• About those unborn potential buyers?
• Anti-sugar-free milk tea is becoming popular
• Customize Your Best Channel Strategy!
• Caffeine addiction getting an upgrade
• Is it worth paying more for Costco memberships?
• Taiwan’s instant noodle market