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Kantar Worldpanel -

Will Liao

Will Liao, Associate Account Director, has accumulated 9-year professional experience in marketing & consumer research.

With expertise in both customized research and consumer panel, he helps clients understand consumer and shopper behavior to provide insightful marketing recommendations for business growth.

He is proficient in dairy, confectionary, health supplement, baby milk powder and omni-channel purchase behavior, and recognized as trusted advisor by clients.

Contact Will Liao


+886 2 2570-0556 #306

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Will Liao

Associate Account Director

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