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Spotlight on Taiwan

15Q1 Taiwan FMCG Monitor

03/06/2015

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15Q1 Taiwan FMCG Monitor

15Q1 Taiwan FMCG Monitor

Regardless the gentle growth in economy, low unemployment rate, and stable price index, FMCG market still remains stagnant.

Food safety scandals reflect the conservative shopping attitude, whereas non food market has better performance but low growth rate with less shopping trips than last season.

 

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