Global online FMCG sales grew by 20% in 2018
US and China Mainland are fastest growing online FMCG markets globally.
The Asia’s most chosen FMCG brands 2019 ranking is out!
Asia Brand Footprint reports top FMCG brands ranking in terms of consumer reach points (CRPs)*.
Brand Footprint reveals 31 FMCG brands have been chosen
Globally, Coca-Cola is the world’s most chosen.
CONSUMER INSIGHTS ASIA 2018 Q4
2018 Q4 Asia Consumer Insights report is now available.
Kantar moves to single brand
All Kantar's services and offerings will be delivered under the Kantar brand name.
Why Does My Category Sales Keep Falling?
We help you quantify the key elements of sales declining and win back customers!
How to Make a Breakthrough on Sales Performance?
Finding out the key communication channels& product image in different stages
Looking for White Space? What's Worth Investing?
Comprehend All Category Trend of the Specific Market in Taiwan!
Which Product Features Can Maximize Sales?
Target your focus group, analyze their purchase motives & reasons of loss!
Customize Your Best Channel Strategy!
Better comprehend the development & main focus, as well as growth & decline of TW retailers!
How did my FACEBOOK campaign help drive brand sales ?
Consumer Mix Model (CMM), a global partnership with FACEBOOK. An in-depth cross-media advertising measurement service
Silver group's demand: adult diaper business opportunities
What are silver group's demands? What are their business opportunities? Kantar Worldpanel helps you to find out!
Master the Fast-growing Silver Business Opportunities
Kantar Worldpanel help youknow more about the meaning behind silver consumer trends & potential business opportunities.
Why Did My Brand Buyers Switch to Competitors?
Help you to understand lost buyers' needs and win back brand switcher's heart!
How to decide primary & secondary sittings in-store?
What are the ideal partner categories to win more sales together? What categories could substitute my brand?
When liquid yogurt meets fermented drink…Friend or Foe?
When liquid yogurt meets fermented drink, how would it influence sales performance? Let Category Adjacency tells you!
Exploring FMCG within “Emerging Channel”
Emerging Channel: COSTCO/PX/Ecommerce now enjoy an impressive growth speed. Wonder position of your products in it?
Brand eShopper：High loyalty
Brand eShoppers get high loyalty, and they usually are middle and high income!
Brand Loyalty…does it really exist?
How disloyalty your shoppers are?
Will my new product survive?
Do you know what your NPD's Norm to get bigger chance to survive in Taiwain?
Coffee market is soundlessly changing this year. Which channel play a pivot role within this evolution?
eBeauty: an investing essential
Beauty e-commerce is enjoying impressive growth! Are the shoppers buying your brand?
How to connect with Taiwanese men?
Online media vital! find out from our latest Men Revolution study!
Temperature is rising, so are the sales for RTD Tea New Launches!
Numerous RTD Tea brand launched new products this summer, how did they perform?
Price up, Confidence, and Consumption
Gasoline & electricity rate UP and Europe economic turmoil! But Taiwan's FMCG growth remain strong!
Multi-Benefit Tea, Male Purchases More.
Multi-benefit tea, are female customers the key target?
Vitamin B = Energy!
Vitamin B is the only health food supplement to continue enjoy double digit growth!
Plasticizer Scares Consumer Away
Which market were impact the most by the plasticizer incident?
Private to Public
Who contributed to the growth of private labels?
The Gold Mine of Pharmacy Skincare
Pharmacy Skincare's growth is out-running its competitors! Why?
Project AA: Gravity Annihilation
Top secret tactics for raising anti-aging skincare sales!
Do you which health food supplement has the highest value sales?
“Convenient” money is the new cash!
Mix --> To Match Your Skin
Taiwanese ladies are into multi-skincare benefits, do you have everything they need on offer?
Have you answered young lady’s calls on high SPF?