Local Webinar: Vietnam Omnichannel 2020

Understand and anticipate Vietnam’s retail dynamics

We have witnessed new consumer needs and behaviors arising under COVID-19 time, which also leads to changes in retail environment. While all shopping channels post good performance, the retail landscape has transformed and would be different from what it was after the pandemic. 

Adapting retail strategy is not a choice but a necessary for brands and retailers in the path from recovery to growth. Further than following the trend of embracing online or moving to digital, it requires an in-depth understanding of market context, consumers’ changing behaviors and their motivations as well as an analysis of the source of growth in order to identify opportunities and set the right focus to unlock growth.

We would like to invite you to join our Vietnam Omnichannel 2020 webinar to uncover retail movements and shopper trends that we should think about to build a winning retail strategy in 2021 and beyond.

The webinar took place on 24th September in both English and Vietnamese. Re-watch it by clicking the below links and download the presentation deck on the right side of this page.

• English session: 10AM (60 minutes, VN time) - Re-watch now!

           Speaker: Nguyen Huy Hoang (Mr), Commercial Director 

           Worldpanel Division, Kantar Vietnam

• Vietnamese session: 11AM (60 minutes, VN time) - Re-watch now!

          Speaker: Nguyen Thi Nhu Ngoc (Ms), Marketing Manager

           Worldpanel Division, Kantar Vietnam

For more information, do not hesitate to contact us!