News Centre
Kantar Worldpanel -

Webinar: 2023 Thailand FMCG Outlook



Webinar: 2023 Thailand FMCG Outlook

We started the year 2022 as a hopeful one thinking market has reopened after several rounds of MCO since 2020. But as the matter of fact, while the covid pandemic is recovering, Thai inflation is at an all-time high in 14 years.

Not only consumers need to adapt to the new way of living, but consumers also change their purchasing behaviour and media consumption. 

  • Have we seen market growth in groceries as we were expecting? 
  • Were shoppers continuing their purchase behaviour after the COVID era? 
  • What are the new and important movements and dynamics that you should know and watch out for? 

The adoption of shoppers requires Global and Local corporations/brands to act differently to win their target shoppers. And most importantly, it is the right time for the beginning of the year to start fresh and early to win over consumer heart this year again. 

Join us in our upcoming “2023 Thailand FMCG Outlook” webinar where we will reveal to you how consumer have changed their product selection, store choice, media and application usage. 

Who should be attending the sharing session? 

The webinar will be focusing on shopper purchase and media consumption behaviour and its implication which are relevant to 1) Entrepreneur 2) Business or Brand owner 3) Marketing/Brand Team 4) Trade and Sales Team 5) Category and Channel Development team.

It is always good to have the top management team sit in to align on your strategic planning direction as well. It is a crucial year to win, so we want as many of your team members to learn together as possible. 

Register Now! We believe this will give you a clearer picture of the current market and key directions to focus on 2023 onwards.

Register Webinar in Thai Feb 8, 2023 11AM Bangkok

Register Webinar in English Feb 8, 2023 3PM Bangkok

Graphic EDM2 - 2023 Thailand FMCG Outlook.png


Get in touch

Chivanon Piyaphitakskul
Senior Marketing Manager - Kantar, Worldpanel Division Thailand & Malaysia

Register Webinar


Print this page

Follow us