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FMCG MONITOR FEBRUARY 2014

11/03/2014

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The consumer price index advanced 7.75 percent last month, year on year. Indonesia’s inflation was at its slowest pace in eight months in February, as food prices declined.

The consumer price index advanced 7.75 percent last month, year on year. Indonesia’s inflation was at its slowest pace in eight months in February, as food prices declined.

FMCG Monitor is a monthly report published by Kantar Worldpanel, with the goal to provide a brief overview of Indonesia FMCG market and its evolution across sectors and channels as well as the most updated highlights.

Each FMCG Monitor will take you through market updates on:

  • Key economic indicators
  • FMCG growth movements (total & by sectors)
  • Retailer snapshot
  • Hot categories

Some highlights in this issue :

  1. The consumer price index advanced 7.75 percent last month, year on year. Indonesia’s inflation was at its slowest pace in eight months in February, as food prices declined.
  2. Indonesia’s FMCG growth is still slowing down in January 2014. Price is still stable even though the inflation remains high.

  3. Carbonated Soft Drink (CSD) shows excellent growth in Urban. The incremental in number of buyer is driven by a “relatively new” brand in CSD market  that launched in 2011.

  4. Hyper and Supermarket also showed positive growth in Urban, on par with the growth of Traditional Trade.

Please follow link on the right side of this page to download full reports.

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Fanny Murhayati

Marketing Director

 

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Corina Fajriyani

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