Kantar Worldpanel -

Solutions to drive growth

We use our consumer panel information to find brands’ growth levers through our complete suite of solutions to provide prescriptive analytics, moving insights to foresights. These are organised into capabilities:

Segmentation. Target your most valuable market segments.

Pricing & Promotions. Define the right level for pricing and promotions.

Innovation. Launch successful products.

Consumer & Shopper Attitudes. Uncover the why behind the what.

Shopper & Retail. Optimise the consumer path to purchase.

Demand Forecasting. Forecast future growth potential leveraging on machine learning.

We adapt to your needs.

Get in touch

Idriss El Ganari
Regional Director, Africa & Middle East, Worldpanel Division