Kantar Worldpanel - www.kantarworldpanel.com

2016 Best Companies to Work For® in Greater China

Kantar Worldpanel China mainland and Taiwan awarded as 2016 Best Companies to Work For® in Greater China for 2 consecutive year. The award is a recognition to our company for creating a great work experience based on outstanding policies and cultural practices. It also recognizes our business for our stimulating approach to engaging and inspiring our employees!

#MostChosenBrands

Order your copy of the Brand Footprint report 2017 and discover which are this year the most chosen consumer brands throughout the world

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Inspiring Successful Decisions

Through continuous monitoring, advanced analytics and tailored solutions, Kantar Worldpanel inspires successful decisions by brand owners, retailers, market analysts and government organisations globally

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New Grocery Market Share dataviz

Our new data visualisation tool allows to view and analyse Grocery Market Share data online. The latest sales share figures for all the majors grocers can be viewed and compared with historical figures.

Explore data now

Android OS share in China gets boost from New Year’s sales

Check out historic data in the new ComTech smartphone OS share interactive dataviz

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Latest News

  • Two-speed trend continues in first half of 2017

    Two-speed trend continues in first half of 2017

    23/10/2017
    The rising digital activity has had little impact on certain key elements of consumer behavior.

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  • China FMCG market enjoy stronger growth in Q3

    China FMCG market enjoy stronger growth in Q3

    19/10/2017
    China FMCG in the third quarter of 2017 grew by 3.6%, indicating a clear recovery for the industry.

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  • Samsung at 3-Yr High in GB, Apple Growth Up in US

    Samsung at 3-Yr High in GB, Apple Growth Up in US

    16/10/2017
    iOS posted growth in the US, China, Germany, France, and Spain, but performance in UK dropped.

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  • How to influence 60% of your consumers

    How to influence 60% of your consumers

    26/09/2017
    How the advertiser optimize the media budget allocation for driving sales?

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  • Brand growth in the 'New Retail' era

    Brand growth in the 'New Retail' era

    26/09/2017
    Three ways brands need to co-work with retailers in order to stimulate new growth opportunities.

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  • Further recovery for China's FMCG market

    Further recovery for China's FMCG market

    15/09/2017
    The growth of FMCG market in China is showing a stronger sign of recovery in recent 12 weeks.

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In the media

  • 06/11/2017

    Hotpot finds sweet spot


    Haidilao Hotpot, the restaurant chain that leads the hotpot catering market in China, launched an instant variety of its famous offering last quarter.

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  • 06/11/2017 - China Daily

    Instant nourishers gain strength


    China's instant food market, where noodles and frozen food reigned supreme once upon a time but fell upon bad times due to the rise of food delivery firms, is not only recovering but set to grow rapidly again.

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  • 28/10/2017 - China Daily

    McDonald's name change signifies shift in strategy


    McDonald's China's name changed to Jin Gong Men, which is a power shift within McDonald's China business.

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  • 26/10/2017 - ICS

    China consumers consumption sector has been seen some changes


    Jason Yu, General Manager Great China of Kantar Worldpanel has an interview with ICS TV on China shoppers consumption trend.

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  • 25/10/2017 - Reuters

    China Shoppers Rein in Spending on Cookies to Pop Drinks: Survey


    The China Shopper Report offers detailed insights into consumer spending patterns beyond broader official retail sales.

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  • 25/10/2017 - China Daily

    Online not the best bet for deals


    E-commerce platforms have redefined the shopping carnivals for brands to convey their key information.

    View article

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