Reaching Teens: Seizing Your Future Consumers
Different consumer age means different consumer behavior, and as consumers get older they become more loyal to brands. Hence, it is important for brands to start recruiting and attracting younger (Teen) consumers. Teens also play a big role in driving the out of home consumption growth of Ready To Eat & Ready To Drink products, with their school and time spent outside of home pursuing their interests.
In our latest report, we reveal key factors that can help brands seize their future consumers.