Kantar Worldpanel - www.kantarworldpanel.com

Malaysia Brand Footprint 2024 Released!

An annual study conducted by Worldpanel by Kantar to measure the brands most chosen by consumers. This comprehensive report covers over 540 brands in Malaysia.

Read the report

Kantar x Meta Report: Maximise Ad Effectiveness in SEA

Investing in the right media platform to maximise ad-effectiveness.

Read the report

Introducing PanelVoice

Uncover the people behind the trends with PanelVoice, our single source survey solution.

Learn more about PanelVoice

Latest News

  • Shopper Digest: Do all brands get impacted equally?

    Shopper Digest: Do all brands get impacted equally?

    24/07/2024
    Boycotts conflict show inconsistent impacts on brands, driving varied responses.

    Read more

  • Shopper Digest: Know who you are competing against

    Shopper Digest: Know who you are competing against

    10/07/2024
    A case study about the Hot Beverage category

    Read more

  • Kantar x Meta Report: Maximise Ad Effectiveness in SEA

    Kantar x Meta Report: Maximise Ad Effectiveness in SEA

    09/07/2024
    Investing in the right media platform to maximise ad-effectiveness.

    Read more

  • Report: Malaysia Brand Footprint 2024

    Report: Malaysia Brand Footprint 2024

    03/07/2024
    Decoding Brand Choices in Malaysia

    Read more

  • Event: Analytics Client Seminar 2024

    Event: Analytics Client Seminar 2024

    28/06/2024
    Dominate the Market by Decoding Shoppers’ Behaviour

    Read more

  • Shopper Digest: Gaining Relevance Back in a Declining

    Shopper Digest: Gaining Relevance Back in a Declining

    27/06/2024
    If opportunity doesn’t knock, build a door.

    Read more