2019 Brand Footprint
Is Coca-Cola going to be the world’s most chosen consumer brand for the seventh year in a row? Find it out in our upcoming Brand Footprint report. Stay tuned for the launch of the new rankings on 15th May!
Book your copyLatest News
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2019 Q3 Taiwan FMCG Monitor
20/11/2019
Total FMCG market maintained a 2.2-percent growth. -
New report out: Winning food & drink occasions OOH
14/11/2019
Winning food & drink occasions out-of-Home. -
Webinar: Winning food & drink occasions
12/11/2019
Our experts Maria Josep Martínez will share the main findings in a webinar on November 14th.
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2019 Q2 Consumer Insights Asia
22/10/2019
Overall FMCG in Asia achieved a +4.8% growth during this year’s second quarter. -
New publication out: Consumer response to plastic waste
14/10/2019
The fast-moving consumer goods (FMCG) industry is facing its own battle with plastic. -
2019 Q2 Taiwan FMCG Monitor
02/09/2019
Food category shows better growth momentum in total FMCG market.
In the media
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19/09/2019 - Taiwan News
I-Mei leads Kantar’s Taiwan consumer brand index for the 5th year
TAIPEI (Taiwan News) – I-Mei Foods Co. (????) came out on top of the Kantar Brand Footprint index for the fifth year running, according to reports on Wednesday (September 18).
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12/06/2019
Kantar, Worldpanel Division Asia reveals top most chosen FMCG brands across Asia
TAIPEI, Taiwan, June 12, 2019 /PRNewswire/ -- Asia Brand Footprint reports top FMCG brands ranking in terms of consumer reach points (CRPs)* specifically in 7 Asian markets -- China mainland, Indonesia, Korea, Malaysia, Philippines, Taiwan and Vietnam.
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29/06/2016 - Taipei Times
I-Mei tops consumer goods brand list
“I-Mei’s commitment to upholding product quality has earned it the trust of local households throughout successive food safety scandals in recent years, leading to its top ranking,” Kantar general manager Yvonne Wang (王曉娟) told a news conference.
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29/10/2015 - Distribution News
The Rising Asia Brand Power
Consumption is cooling, but local brands are growing at twice the rate of global brands. What are their key factors?
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28/09/2015 - Apple Daily
Slumped Economy! Consumer Purchase Rate Fell 4%
How does consumers' purchase behavior change in the slumped economy? What are the categories fall the most?
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22/09/2015 - Distribution News
【KWP INSIGHT COLUMN】CVS Strives to Win the Traffic, a Win-win Situation to Brand?
The traffic in the most recent year declined at double-digits compared to last year.
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What are the causes of the branded package foods decline in CVS? Any growth opportunity in the future for brand manufactures?