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Vietnam Insight Collection 2022

A review on COVID-19 impacts in 2021 to get ready for 2022.

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Vietnam's 30-minute Webcast Series WHAT NOW WHAT NEXT

Unveil sector performance and behavioral changes under the pandemic and beyond.


Winning Omnichannel Asia 2021

How will the future look for eCommerce and Brick and Mortar as mobility restrictions continue?

Check it out | Module 3

Vietnam’s most chosen brands and brand owners 2021

Food brands dominated the ranking of fastest-growing brands in 2021.

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Latest News

  • Vietnam Brand Footprint 2022

    Vietnam Brand Footprint 2022

    The long-awaited brand ranking report is available!

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  • FMCG Monitor Q1 2022

    FMCG Monitor Q1 2022

    Consumer demand for in-home FMCG remains low due to the cut-down of volume consumption.

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  • Winning Omnichannel Global 2022

    Winning Omnichannel Global 2022

    Ecommerce grows its share of the global FMCG market.

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  • Tet 2022: A new year of Uncertainty for FMCG market

    Tet 2022: A new year of Uncertainty for FMCG market

    Unveil the 10 Shopper Insights to remember about Tet 2022.

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  • How the pandemic transformed the beauty market?

    How the pandemic transformed the beauty market?

    Our global study reveals weekly makeup usage falls 28% & lipstick usage down 40% compared to 2019.

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  • Anticipating Inflation in Asia 2022 & Beyond

    Anticipating Inflation in Asia 2022 & Beyond

    Understanding how shoppers react to price & inflation to determine your brand growth strategies.

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In the media

  • 04/05/2022 - Vnexpress

    Digital economy worth $53 bln in Q1

    Revenues from the digital economy are estimated at US$53 billion in the first quarter, according to the Ministry of Information and Communications.

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  • 02/05/2022 - Vnexpress

    Four-month inflation doubles

    Rising goods and service prices upped Vietnam’s Consumer Price Index (CPI) in the first four months by 2.1 percent, compared to 0.89 percent over the same period last year.

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  • 01/05/2022 - NhanDan

    Vietnam’s economic growth in 2022 projected to be stronger than previously expected

    Foreign investment funds have made optimistic projections about Vietnam’s economic recovery in 2022 and the steady growth of foreign investment inflow.

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  • 30/04/2022 - NhanDan

    Enterprises placed at the heart of Vietnam’s economic restructuring

    The Government has recently issued an action programme implementing the National Assembly’s economic restructuring plan for the 2021-2025 period, in which enterprises are placed at the centrepiece.

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  • 30/04/2022 - Vnexpress

    Vietnamese exporters hit hard by China lockdown

    Vietnamese exporters are finding it difficult to ship their products to China, where tightened Covid-19 measures are doubling transportation time and quadrupling costs.

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  • 29/04/2022 - VietnamPlus

    Digital transformation offers bright prospects for small- and medium-sized enterprises

    Vietnam’s digital economy is likely to reach 50 billion USD in value by 2025, according to an e-Conomy SEA report. This makes digital transformation an important resource to promote Vietnam’s socio-economic development, thereby opening up opportunities for the sector to grow in the near future, experts said.

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