Kantar Worldpanel - www.kantarworldpanel.com

Vietnam Insight Ebook 2021

How things unfold in 2021 & beyond after a memorable year of 2020?

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Winning Beverage sector in Vietnam

360 Degree View of the Consumer Journey from Purchase to Usage for In & Out of Home consumption.

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Winning Omnichannel in Vietnam

Findings on how retail landscape evolves in Vietnam market.

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Brand Footprint 2020

Our most chosen FMCG brands annual ranking is out! This edition includes a special analysis on how the biggest brands are faring during the current pandemic, with early signs showing that they are winning in relative terms.

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Out of home, out of mind?

Out of home panel launched in Vietnam on 12 Dec 2018. A new panel using smartphone application allows us to measure regularly major convenient foods and beverages that Vietnamese individuals purchase for consumption away from home anytime, anywhere.

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Latest News

  • The FMCG Weekly News July Week 1

    The FMCG Weekly News July Week 1

    23/07/2021
    How does the latest wave of COVID 19 impact Vietnam consumers spending in FMCG?

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  • Vietnam's top growing FMCG brand owners & brands 2021

    Vietnam's top growing FMCG brand owners & brands 2021

    07/07/2021
    Growing consumer base remains key growth driver for 2020’s top risers.

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  • FMCG Monitor June 2021

    FMCG Monitor June 2021

    22/06/2021
    FMCG spending level remains higher than pre-pandemic.

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  • Vietnam’s most chosen brands and brand owners 2021

    Vietnam’s most chosen brands and brand owners 2021

    18/06/2021
    Food brands dominated the ranking of fastest growing brands.

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  • Asia 2021: The path of growth from leading FMCG brands

    Asia 2021: The path of growth from leading FMCG brands

    17/06/2021
    Explore the true impact of COVID-19 in consumers’ behaviours & brand choices across 2020.

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  • On-demand Webinar: Brand Footprint Vietnam 2021

    On-demand Webinar: Brand Footprint Vietnam 2021

    09/06/2021
    Vietnam's most chosen FMCG brands unveiled and brand success stories.

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In the media

  • 29/02/2020 - Vnexpress

    Vietnam Airlines managers’ salaries to be reduced as revenues take hit


    Vietnam Airlines, whose revenues have been hit badly by the Covid-19 epidemic, has cut the salaries of senior managers by 40 percent this year.

    View article
  • 25/02/2020 - Vietnam Investment Review

    Retailers striving to mitigate COVID-19 implications


    Feeling the bite of the ongoing coronavirus (COVID-19) outbreak, many businesses in retail and services are coming up with measures to soften the blow.

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  • 24/02/2020 - Bizhub

    Viet Nam records trade deficit in first half of February


    Viet Nam recorded a trade deficit of US$30 million in the first half of February, according to the General Department of Customs.

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  • 19/02/2020 - Vietnamnet

    The competition in the drinks and snacks market


    In July 2015, Mondelez International wrapped up a deal to take over the sweets manufacturing division of Kinh Do Group.

    View article
  • 15/02/2020 - Vietnam Plus

    More than 800 firms stop operating or scale down due to COVID-19


    More than 800 businesses and 8,700 employees have been affected by the COVID-19 epidemic, according to the Ministry of Labour, Invalids and Social Affairs.

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  • 12/02/2020 - Hanoi Times

    Vietnam's 2020 GDP growth predicted to slow to 7-year low


    The Hanoitimes - Vietnam would be among four economies hardest hit by the Covid-19 outbreak, behind Singapore, Thailand and Hong Kong (China).

    View article

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