Kantar Worldpanel - www.kantarworldpanel.com

Solutions to drive growth

We use our consumer panel information to find brands’ growth levers through our complete suite of solutions. These are organised into seven capabilities:

Market Dynamics. Understand consumer and shopper behaviour in your market.

Media. Boost the return of your media investment.

Segmentation. Target your most valuable market segments.

Pricing & Promotions. Define the right level for pricing and promotions.

Innovation. Launch successful products.

Consumer & Shopper Attitudes. Uncover the why behind the what.

Shopper & Retail. Optimise the consumer path to purchase.


We adapt to your needs

Off-the-shelf or tailor made, we provide you with the best solutions for your brand.

Measure through Core Tracking data: real consumer behaviour monitored on a continuous basis

Explain through Consumer Behaviour: a complete suite of off-the-rack consumer behaviour analysis to provide you with meaningful insights.

Advise through Business Solutions: a fully bespoke solutions portfolio to support your most strategic decisions.

Get in touch

Des Deocareza
New Business Development Head

Our website uses cookies. By continuing to use it you agree to our policy [Cookies policy]