Kantar Worldpanel - www.kantarworldpanel.com

Kantar Worldpanel partners with Facebook to expand advertisement measurement service

We have formed a global partnership with Facebook that brings Facebook mobile ad exposure data into Kantar Worldpanelís Consumer Mix Model (CMM) service

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Download the Brand Footprint 2016 report and discover which are the most chosen consumer brands throughout the world

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Inspiring Successful Decisions

Through continuous monitoring, advanced analytics and tailored solutions, Kantar Worldpanel inspires successful decisions by brand owners, retailers, market analysts and government organisations globally

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Grocery Market Share

Our dataviz allows you to view and analyse Grocery Market Share data online and on the move!

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Android vs. iOS

Check out historic data in the new ComTech OS market share interactive dataviz

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  • Apple Still Leads in Smartwatch Sales; Sector Growth Slow

    Apple Still Leads in Smartwatch Sales; Sector Growth Slow

    15% of US Consumers Own a Smartwatch or Fitness Band, 8.1% in EU4.

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  • Brits toast sporting success as sales grow

    Despite continued deflation of 1.1%, supermarket sales increased by 0.3% with particular growth in alcohol.

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  • The denim market in the UK: Is it all Blue Monday for Jeans?

    The denim market in the UK: Is it all Blue Monday for Jeans?

    Kantar Worldpanel data explores the current state of denim sales in the UK.

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  • Kantar unveils a new corporate identity

    Kantar unveils a new corporate identity

    Unified look and feel reflects more collaborative working approach across all operating brands.

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  • The Beat Goes On: iPhone 7 Is Here (Almost)

    The Beat Goes On: iPhone 7 Is Here (Almost)

    Crunching our data and exploring the rumors ahead of the Apple event on September 7.

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  • Ahead of iPhone Launch, iOS Continues Growth

    Ahead of iPhone Launch, iOS Continues Growth

    Android Experiences Year-on-Year Decline in US While iOS Continues in Decline in China.

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In the Media

  • 23/09/2016 - Fortune

    Apple Watch Is Dominating the Global Smartwatch Market

    Apple is the dominant force in smartwatches, according to new data from research firm Kantar Worldpanel.

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  • 23/09/2016 - Financial Times

    UK alcohol sales surged 8.5% in last 4 weeks

    Total alcohol sales rose 8.5 per cent year on year during the past four weeks, according to Kantar Worldpanel.

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  • 29/08/2016 - Financial Times

    British supermarkets enjoy summer sales boost

    Sales at British supermarkets rose 1.1 per cent in August, reversing the 1.1 per cent decline registered in July.

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  • 08/08/2016 - The Guardian

    No one size fits all: developing a global brand marketing strategy

    Alison Martin, Marketing Director at Kantar Worldpanel UK, on why marketers must tailor strategies to local trends.

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  • 27/07/2016 - The New York Times

    No Immediate Brexit Impact on UK Grocery Sales, Prices

    Market researcher Kantar Worldpanel said overall UK grocery sales rose 0.1 percent year-on-year.

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  • 18/07/2016 - Business Standard

    The country is the world for local brands: Josep Montserrat

    Interview with Worldwide CEO and Senior vice president (media and retail), IMRB.

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