Kantar Worldpanel - www.kantarworldpanel.com

Inspiring Successful Decisions

Through continuous monitoring, advanced analytics and tailored solutions, Kantar Worldpanel inspires successful decisions by brand owners, retailers, market analysts and government organisations globally

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Download the Brand Footprint 2016 report and discover which are the most chosen consumer brands throughout the world

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The Future of E-commerce in FMCG - 2016 Edition

Our third annual report shows that while the industry as a whole is relatively flat – growing just 1.6% in June 2016 – grocery e-commerce has a value growth of 15 % on the previous year.

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Android vs. iOS

Check out historic data in the new ComTech OS market share interactive dataviz

Access the dataviz

Grocery Market Share

Our dataviz allows you to view and analyse Grocery Market Share data online and on the move!

Check out the dataviz

Latest News

  • FMCG market growth hit a new low of 2.9% in China

    FMCG market growth hit a new low of 2.9% in China

    China FMCG market in 2016 is marking its slowest growth in the last decade

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  • Grocery growth dips following bumper Christmas

    Grocery growth dips following bumper Christmas

    Retailers have not sustained the same level of strong growth achieved over the Christmas period.

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  • Men using less deodorant and shampoo

    Kantar Worldpanel explores how the modern man has changed

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  • More complex beauty regime among Vietnamese women

    More complex beauty regime among Vietnamese women

    What can help current manufacturers be more competitive?

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  • Apple, top smartphone brand in GB and US in 2016

    Apple, top smartphone brand in GB and US in 2016

    Samsung maintains US market share, mostly unscathed by Note 7 issues

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  • A tale of Apple, Samsung and Google...

    A tale of Apple, Samsung and Google...

    Mobile World Congress promises more excitement for 2017 and 2018

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In the Media

  • 18/02/2017 - The Guardian

    How did Iceland become the top online supermarket?

    Store enjoys a surprise revival after taking Aldi and Lidl’s lead in offering cut-price luxury to lure in the middle classes

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  • 16/02/2017 - Business Insider Australia

    A German grocery chain with the power to cripple Aldi, Whole Foods, and Trader Joe's is about to invade America

    A highly competitive European grocery chain is about to descend on the US.

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  • 14/02/2017 - International Business Times

    Apple Inc. market value beats Google's Alphabet

    Apple Inc.'s current market value costs US$699 billion (AU$909 billion) placing the company on top with a closing stock at US$133.29 (AU$173.46) per share.

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  • 13/02/2017 - The Irish News

    Kantar Worldpanel data shows groceries sales value increase

    According to market analysts Kantar Worldpanel, all major supermarkets in the north, as well as traditional corner shop grocers, experienced an increase in the value of their sales in the 12 months to January 29.

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  • 13/02/2017 - Irish Independent

    Big savings on the way for supermarket shoppers this year

    The battle between grocery chains for market share is poised to deliver big savings for consumers this year.

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  • 10/02/2017 - Marketing Week

    Aldi, brand safety & the Super Bowl: 5 things that mattered this week

    From The Times investigation into ad fraud to Aldi becoming the UK’s fifth biggest supermarket, here are five of this week’s most important marketing stories.

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