Kantar Worldpanel - www.kantarworldpanel.com

E-commerce report

The fourth annual "Future of E-commerce in FMCG" study shows that e-commerce now accounts for 4.6% of all FMCG sales. Our projections show that in 2025, online FMCG will be a USD 170 billion-dollar business and hold a 10% market share.

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Download the Brand Footprint Report and discover which are this year the most chosen consumer brands throughout the world

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Finding new shoppers in 2018

Can’t wait to know it all about how to drive brand growth next year? Take a look at the key trends for UK, Spain, France, Asia and Latin America.

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Grocery Market Share

Our dataviz allows you to view and analyse Grocery Market Share data online and on the move!

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Inspiring Successful Decisions

Through continuous monitoring, advanced analytics and tailored solutions, Kantar Worldpanel inspires successful decisions by brand owners, retailers, market analysts and government organisations globally

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Latest News

  • The Spanish fashion sector recovers in 2017

    The Spanish fashion sector recovers in 2017

    The fashion sector stabilised again in Spain after growing 0.4% in value in 2017.

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  • Gaming grows as Call of Duty: WWII hits the bulls eye

    Gaming grows as Call of Duty: WWII hits the bulls eye

    The latest entertainment retail barometer for the 12 weeks to 14th January 2018.

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  • New consumer panel launch in Morocco

    New consumer panel launch in Morocco

    We continue to grow our presence in Africa with the launch of a new consumer panel in Morocco.

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  • 5 predictions for how FMCG will shape up in China

    5 predictions for how FMCG will shape up in China

    We look ahead to what might happen in China's FMCG market in 2018.

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  • Branded sales outpace own label

    Branded sales outpace own label

    In Ireland, sales of branded goods are up 4% year on year.

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  • FMCG spending in China up by 4.3% in 2017

    FMCG spending in China up by 4.3% in 2017

    Spending in FMCG in China grew by 4.3% in 2017, which is 0.7pt faster than 2016.

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In the Media

  • 07/02/2018 - ESM

    E.Leclerc Maintains Leadership Position At Top Of French Market

    E. Leclerc has retained its leadership position at the top of the French retail market, according to the latest Kantar Worldpanel market-share data for four weeks to 21 January 2018.

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  • 06/02/2018 - The Times

    Ocado delivers surprise losses as it raises £144m to expand

    Ocado has raised £144 million to invest in its international licensing division, despite admitting that it “didn’t have to”.

    The retail group made the announcement yesterday as it revealed that it had slipped into the red again, making a pre-tax loss of £500,000 in the year to December 3.

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  • 06/02/2018 - Retail Times

    Health hits the aisles as supermarket sales continue to grow, latest Kantar Worldpanel data shows

    Despite a seasonal dip in shopper spend post-Christmas, the latest grocery market share figures from Kantar Worldpanel, published today for the 12 weeks to 28 January 2018, show that grocery sales increased in value by 3.4% compared with this time last year.

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  • 31/01/2018 - The Indian Express

    Apple iPhone X was bestseller in Europe, China, Japan and US: Kantar report

    Apple iPhone X was among the top three-best selling devices for December 2017 in key markets like Europe, urban China, Japan, Australia and the US, according to a new report by research firm Kantar Worldpanel.

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  • 30/01/2018 - VietNamNet Bridge

    Vietnamese FMCG brands are flourishing

    Kantar Worldpanel’s Asia Brand Power report released on January 15 showed that Asian brands have been prospering in domestic markets in recent years.

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  • 26/01/2018 - Financial Times

    Investing in UK retailers: Bargains or basket cases?

    Three years ago in an Asda supermarket in Wembley, north London, shoppers were fighting over televisions.

    The US-owned grocery chain was one of the first to import “Black Friday” pre-Christmas sales promotions from the US, and there were scenes of chaos as shoppers battled for bargains.

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