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#MostChosenBrands

Download the Brand Footprint Report and discover which are this year the most chosen consumer brands throughout the world

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Inspiring Successful Decisions

Through continuous monitoring, advanced analytics and tailored solutions, Kantar Worldpanel inspires successful decisions by brand owners, retailers, market analysts and government organisations globally

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Growth opportunities out of home

The out-of-home consumption offers many growth opportunities for food and drink brands.

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Android vs. iOS

Check out historic data in the new ComTech OS market share interactive dataviz

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Grocery Market Share

Our dataviz allows you to view and analyse Grocery Market Share data online and on the move!

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Latest News

  • Out of home consumption market in China thrives

    Out of home consumption market in China thrives

    22/06/2017
    Slowdown of home consumption reaches a newlow while out-of-home consumption race ahead

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  • iOS Posts Period-on-Period Growth in Urban China

    iOS Posts Period-on-Period Growth in Urban China

    15/06/2017
    The latest smartphone OS data reveal Android and iOS continued to increase their share.

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  • The French and their eating habits

    The French and their eating habits

    14/06/2017
    Although consumer patterns remain largely traditional, the French are adopting new eating habits

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  • Case study: Actimel. Measuring ROI on Facebook

    Case study: Actimel. Measuring ROI on Facebook

    13/06/2017
    A partnership to access Facebook advertising exposure across all devices using a single source

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  • Innovation for growth

    Innovation for growth

    09/06/2017
    The report looks at the strategies that brands can employ to achieve a successful new product launch

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  • SuperValu still on top as grocery growth continues

    SuperValu still on top as grocery growth continues

    06/06/2017
    Ireland: The market continues to grow despite continued price deflation.

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In the Media

  • 21/06/2017 - China Daily

    Food delivery market shows tasty potential


    A rising number of Chinese shoppers prefer restaurant food and delivery to their home or dining out, despite a five-year low in home consumption growth, according to an industry report.

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  • 20/06/2017 - CNBC

    Multinationals losing battle for Chinese consumers


    International brands in China are losing market share to domestic companies in everyday items ranging from fruit juice and make-up to toothbrushes, according to a large-scale survey released on Tuesday, as multinationals struggle to adapt to changing tastes in the world's largest consumer market.

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  • 15/06/2017 - Marketwired

    Kantar: iOS Posts Period-on-Period Growth in Urban China


    Huawei Captures Nearly 9% Market Share in Great Britain

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  • 12/06/2017 - Bloomberg

    The Party's Ending for British Consumers


    The slowdown in spending is finally upon us.

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  • 05/06/2017 - Retail Times

    Global FMCG online sales grew by 26% in 2016, Kantar Worldpanel reports


    In 2016, global FMCG online sales grew by 26%, with e-commerce now contributing to 35% of global FMCG growth.

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  • 05/06/2017 - FMCG Business

    Global FMCG online sales grew by 26% in 2016


    Kantar Worldpanel’s quarterly FMCG E-commerce Index reveals the global growth of the FMCG e-commerce market.

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