27/09/2018

Five shopper insights from two-baby families

The total sales growth of FMCG is 4.3% -- that was outpaced by parenting goods, which grew by 9%.

27/09/2018

Bubbling drinks outperformed in overall beverage market

The sales growth of bubbling beverages is three times more than that of overall beverage market.

27/09/2018

Growth potential of baby market in lower-tier cities

Within our baby panel, 60% of babies younger than 3 years are living in lower-tier cities.

13/08/2018

‘618’ Shopping Festival Pushed FMCG Growth Both Online

Consumer spending on FMCG in China grew by 6.1%, up by 2.7 points.

30/07/2018

FMCG Growth During Q2 Accelerates

Kantar Worldpanel reports that the growth rate of FMCG accelerated during Q2 2018 vs Q1.

25/07/2018

Huawei Cracks the British Smartphone Market

KWP ComTech reveals a mixed performance for Android in the three months ending June 2018.

22/06/2018

Omnichannel report: Finding growth in reinvented retail

Discover global FMCG and retail trends, and how brands can drive growth through different channels.

20/06/2018

Big potential for commerce in lower tier cities

35.0% of households in county level cities and 27.8% in counties purchased FMCG online.

01/06/2018

China largely cuts tariff on imported cosmetics

This is a good news for imported cosmetics brands, which have been enjoying 40% growth recently.

07/05/2018

New retail speeds up the online and offline integration

FMCG market in the first quarter of 2018 was relatively weak with value growing by just 2.3%.

25/04/2018

New report out: Out-of-home, out of mind?

Retailers have an opportunity to recognise and consider out-of-home purchases.

11/04/2018

Report: Finding new shoppers through advertising

By the end of 2018 the global media industry is set to be worth over $550 billion.

02/04/2018

Consumer Insights ASIA Q4 2017

FMCG in Asia enjoys a stronger growth of 3.9% in 2017, compared to 3.2% in 2016.

28/03/2018

Success requires consumer insight with six key factors

The key to sales growth is attracting more buyers to your brand in a particular market to buy.

09/03/2018

China Shopper continued to embrace Ecommerce before CNY

Ecommerce continued its growth momentum since Double 11 in 2017, hitting a record high share.

06/02/2018

FMCG in 2017 up by 4.3%, highest in the last three year

The spending in China FMCG market grew by 4.3% in 2017, which giving optimism signals for players.

30/01/2018

iPhone X boosts Apple OS share in key markets

iOS made an overall share gain of 0.7 percentage points to 24.8% across the big 5 European markets

27/01/2018

17Q3 FMCG Consumer Insights

Overall market was stable; Indonesia the best performer among all, followed by India & Taiwan

12/12/2017

Best Companies to Work For® in Greater China 2017

Kantar Worldpanel is awarded ‘Best Companies to Work For® in Greater China’ for three years.

05/06/2017

China’s FMCG market remained soft in April

FMCG spending in west and north still saw a healthy growth for the year to 21st April 2017.

08/12/2016

iOS share driven higher by iPhone 7/7 Plus sales

iOS achieved year-on-year growth across most regions except Germany and Urban China.

30/11/2016

Imported goods outgrows market by 6 times

93% of Chinese urban families bought imported goods, increasing 5.12 million more families than 2014

29/11/2016

Why brands should pay attention to Singles’ Day

Singles' Day event becomes covering all categories and online FMCG spend is 4% in global now.

28/11/2016

Who is winning more Chinese consumers in 2016?

Nongfu Spring made to the 100 million urban Chinese households list for the first time in 2016.

24/11/2016

Two-speed in China FMCG continues, also in retail

Online sales in China continue their decade-long success, and are chipping away at the offline.

18/11/2016

Sun-Art is in another period of penetration loss

Modern trade grew by 1.1% while eCommerce grew by 60.2% compared to the same period of 12 weeks.

08/11/2016

Oppo R9 becomes the best-selling device in China

Oppo become the 4th largest manufacturer in Urban China.

27/10/2016

Hypermarkets seeing strong growth in the lower city tiers

Hypermarkets are seeing negative growth in the up tier cities, but remains strong in the lower tier cities.

29/09/2016

Global e-commerce grocery market has grown 15% to $48bn

The latest global e-commerce report forecasts that e-commerce channel in FMCG will grow to 9% of the market by 2025.

27/09/2016

Kantar Worldpanel reveals most chosen cosmetic brands

2016 Cosmetic Brand Footprint shows that the brand Dabao leading the ranking by 23.1% of the population.

22/09/2016

Sun-Art sees slowdown; Yonghui will soon hit the top 4

Kantar Worldpanel shows that a strong performing fresh food segment are also seeing growth in other FMCG segments.

29/08/2016

Sun-Art and Yonghui still leading penetration growth

Sun-Art and Yonghui still leading penetration growth; JD 618 anniversary becomes the 2nd largest online festival.

10/08/2016

iOS Returns to Growth in the US, EU5

Apple iPhone SE Is the Top Selling Smartphone in Great Britain

28/07/2016

Modern Trade back for Growth for 2nd quarter of 2016

Kantar Worldpanelreports the spending in fast moving FMCG in 2nd quarter of 2016 grew by 4.6% year on year.

28/07/2016

Light-flavor beverage – Innovation guide the new taste

The light-flavor beverages are the biggest dark horses in the market now, and become consumers' new love.

28/07/2016

The next breakfast icon: Cereal?

Breakfast cereals experienced a dramatic growth in recent three years with more and more accepptance of Chinese homes.

20/07/2016

Young Chinese mums rely on big brand

Young Chinese mums are more concerned they're getting old compared with married women without child in the same age.

03/07/2016

Wal-Mart’s share growth accelerates

The latest figures year to 20th May 2016 in China shows Wal-mart and Yonghui are growing strongly in the West region.

28/06/2016

Report: Dealing with two-speed China

The 5th annual China shopper report from Kantar Worldpanel and Bain & Company finds FMCG operating at 2 distinct speeds

16/06/2016

Android Share Growth Slows After Historic Gains Last Period

In Urban China, Android captureed 78.8% of smartphone sales in the three months ending April 2016.

30/05/2016

FMCG hit the lowest growth in 2016

Kantar Worldpanel's latest figures 12 weeks in China shows the growth of hit the lowest since 2016.

30/05/2016

How to win in China’s challenging beverage market

Five opportunities to reveal China beverage market by consumers beverage buying behaviour.

19/05/2016

Chinese brands rule China’s most chosen brands ranking

2016 Brand Footprint report has revealed that Chinese brands are continuing to outperform their global counterparts.

19/05/2016

Local brands command 60% of global FMCG shopper choices

Global FMCG brands challenged as local players grow by $41 billion in 2015, almost double the rate of multinationals.

12/05/2016

Huawei reaches record-high purchase share in China

Mate 8 and Honor 5x drive up Huawei sales. iOS’s sales share drops by 5 percentage points.

05/05/2016

Kantar launches quarterly report for wearable technology

Baseline Data Shows Broad Differences in Adoption Between US & EU4.

29/04/2016

Modern trade in China experienced no growth in Q1

FMCG market showed sluggish growth for the first quarter of 2016. While modern trade experienced negative growth.

14/04/2016

The mask magic behind Chinese skin care growth

Facial masks popularity had a steady increase of mask penetration in all generations in China market.

06/04/2016

Android OS share in China gets boost from New Year’s sales

iOS Share Declines in Urban China for First Time Since August 2014

30/03/2016

Local retailers maintained rapid growth in Chinese New Year

According to the latest 12 weeks data of Kantar Worldpanel,Yonghui continues to grow market share by opening new stores.

28/03/2016

Cosmetics market trend and development in China

Chinese brands are playing the pivotal role in China cosmetics'market growth. And five forces push up their fast growth.

28/03/2016

Growth opportunities in dairy market

Dairy market is one of the fastest developing sectors in China and still has great potential to growth.

14/03/2016

Sun-Art market share hits a new high

Sun-Art Group continues to be the leader of the FMCG market.And the market share hit a new high in the lastest 12 weeks.

10/03/2016

Huawei narrows gap with leader Apple

Xiaomi loses 10 percentage points of market share from a year ago, becoming a distant third in urban China.

23/02/2016

Double digit smartphone market growth is over

Mobile penetration in the US and Europe‘s Big 5 Countries has reached 91% and in urb. China that number has risen to 97%

16/02/2016

Opportunities for growth in a decelerating economy

China FMCG spending in 2015 grew by 3.5% year on year. Modern trade continued to experience sluggish growth.

27/01/2016

Apple ends 2015 as leading smartphone brand in U.S. & China

Android’s steady growth continuing in the U.S. and EU5 where Android reached 59 and 71 percent respectively.

26/01/2016

Individual personal care panel launched in China

The launched individual personal care panel will reveal insights on purchase behaviours of different demographic group.

22/01/2016

Tea or coffee? A land of opportunities

China consumers in 27 tier-1 and -2 cities spent 19.4 billion yuan on coffee in the first 11 months of 2015.

07/01/2016

Sun-Art group consolidates in “New Normal”

Local giants and regional players continue expansion in West region reflected in the recent mergers and investment.

23/12/2015

Happy and Successful 2016

Meet Maria and discover how through our panellists we will continue inspiring our clients’ successful decisions.

22/12/2015

Green shoots in challenging times

Shower gel grew rapidly on the back of massive expansion of user base while bar soap sales maintained by larger packs.

11/12/2015

Retailers competition is intensified at regional level

China FMCG market continues deceleration and West region is leading the growth with 3.6% growth rate.

10/12/2015

Android returns to growth in Europe’s big five markets

Android returning to growth in Europe's big five markets.Apple regaining second place in China urban market.

25/11/2015

Who Are Winning More Chinese Consumers in 2015?

P&G maintained its lead, while Yili and Mengniu advanced to the top spots.

24/11/2015

Sun Art Group expands its national lead in FMCG sales

The growth of total Chinese FMCG market continued to slow as this quarter grew by 4.3%

05/11/2015

Huawei Emerges as 2nd Largest Android Brand in EU's Big Five

Huawei remained the top brand with a market share that grew 72% over the third quarter of 2014 in urban China.

30/10/2015

China FMCG market hits a new low growth

The latest report showed Q3 China FMCG market only grew 2.7%,which hit the lowest growth rate over the last three years.

19/10/2015

China FMCG market offline to online rebalancing has started

2015 China Shopper Report,volume 2 focuses on how retailers and e-tailers have been impacted by FMCG market slowdown.

14/10/2015

70% Chinese FMCG brands are in growth

Asia Brand Power 2015 report shows local brands are now growing twice as fast as their global rivals.

28/09/2015

How can offline retailers win in the“New Normal”

As growth is becoming more difficult, what can modern trade retailers do to cope with China’s ‘new normal’?

28/09/2015

The growth path of pet food

Raising pets has increasingly popular in China.Therefore,the pet food business will increase dramatically in the future.

27/09/2015

Sun Art consolidating share further

Carrefour market share in the west increases to 3.5%,up from 3.3% at the beginning of the year.Others regions decreased.

27/09/2015

5 things you need to know about Out of Home Market in China

Kantar Worldpanel reveals the five key insights relating to the OOH market in China.

27/09/2015

Male grooming: both functional and emotional matters

Possessing a distinguished personal brand, being charming both inside and outside is what matters for Chinese men.

27/09/2015

2015 Q2 FMCG Consumer Insights

Asia FMCG market of grows 4.6% and all sub regions are decelerated. Indonesia, Thailand and Vietnam slow sharply.

10/09/2015

Xiaomi returns as China’s top smartphone brand

The cut-throat competition among smartphone brands gets even more intensive: Huawei was dethroned by Xiaomi.

07/09/2015

Apple’s Replacement Opportunity is Far From Over

Nearly one-third of both US and urban Chinese iPhone users still own models that are at least two years old

23/08/2015

Multi-format is developing

The retail channel is developing fast towards multi-format model as shopping has been even more diverse and dynamic.

26/07/2015

Baby Category Returning to Growth Thanks to Higher Birth Rat

Total sales of baby sector in 27 major Chinese cities reached 35.5 billion RMB in the latest 12 months 2015.

25/07/2015

FMCG growth recovered slightly in Q2

Forming alliance and M&A became the main strategy for local retailers when facing fierce competition.

24/07/2015

Five opportunities to grow makeup market in China

China urban makeup market grew 12% in the latest 52 weeks to March 20 with the annual sales value at RMB 10.5 billion.

07/07/2015

FMCG online sales to reach $130 billion by 2025

Kantar Worldpanel estimates online's share of FMCG in advanced e-commerce markets will double in the next 10 years.

01/07/2015

Winning over shoppers in China's New Normal

Volume growth declined significantly in 2014 across all sectors, dragging down overall FMCG growth.

30/06/2015

Huawei becomes the best selling Android brand in urban China

Huawei becomes the best selling Android brand in urban China and 39% consumers with a monthly income less than 2000 RMBs

24/06/2015

Regional retailers continue to challenge national players

Multi-nationals' retailers continue to face intense competition from regional retailers.Such as Dannis in East region.

28/05/2015

Colgate bought by over half of the world’s households

Brand Footprint reveals the most chosen and fastest-growing FMCG brands across the world.

28/05/2015

Chinese Liquor at the crossroads

Chinese liquor market experienced noticeable slowdown after a few years of double digit growth and only increased 4.8%.

28/05/2015

WOW moment for OOH

Q1 key and provincial capitals snacks and beverage market is up to 36 billion.40% of the purchase are for sharing.

26/05/2015

Top grocers striving to maintain their position

Challenged by the growth of e-commerce, leader retailers in China are striving to embrace new ways to win shoppers.

14/05/2015

Chinese brands lead the China’s most chosen FMCG brands

Chinese brand Master Kong hold No.1 for three years as China's most chosen FMCG brand.Mizone is the ranking's top riser.

07/05/2015

Android switchers drive iOS growth in Europe's big five

The popularity of Apple iOS continued to grow in Europe's five largest countries, reaching a 20.3% share.

26/04/2015

Competition has become tougher in the slowdown economy

Kantar Worldpanel reports FMCG market in Q1 increased by 4.3% this year which represents a continued deceleration.

02/04/2015

Chinese New Year brings a new record for iOS sales in urban

Apple’s iOS sales have reached an all-time high in urban China where it captured 27.6% of the smartphone market.

31/03/2015

Exploring growth through transformation

The top retailers’ have been able to consolidate their share in recent 12 weeks under gentle growth background.

30/03/2015

The neglected bottom of the pyramid

The bottom of the pyramid in China presents substantial opportunities to exploit as their purchasing power is rising.

30/03/2015

The thriving mask market in China

Mask is the fastest growing category within skin care market in recent years, driven rapid expansion in buyer base.

30/03/2015

2014 China Retail Book

2014 China Retail Book is a guide to understand how retailers are performing in China’s FMCG market.

30/03/2015

Apple reaches highest ever sales share in urban China

Apple's iOS reached its highest ever share in urban China with one in every four smartphones sold being an iPhone.

10/03/2015

Chinese New Year dates impact on FMCG market growth

The latest 12 weeks ending 23rd, Jan 2015, showed lower growth for China FMCG market which affected leader retailers.

11/02/2015

Driving quality growth in the era of ‘New Normal’

Kantar Worldpanel reports that China FMCG market has entered a new era with a mild single digit growth rate around 5-6%.

06/02/2015

Apple narrows market share gap with Xiaomi

Apple's sales share rose to 21.5%, narrowing its gap with market leader Xiaomi.

30/01/2015

Kantar Worldpanel launches Out of Home panel in China

Kantar Worldpanel launches the new Out of Home Panel in China to track snacks and beverages purchase and consumption.

29/01/2015

China dairy industry’s challenges and opportunities

Against the slow-down in the growth of the overall FMCG slowdown, the import milk market still maintained rapid growth.

29/01/2015

Rational trade up of toothpaste market

China FMCG market is slowing down but some categories (8% growth for toothpaste) still benefit from premiumization.

09/01/2015

Apple market share grows across Europe, US and China

The impact of the iPhone 6 and 6 Plus launch continued growing its share in all surveyed countries except for Japan.

03/12/2014

Huge iPhone 6 sales put Apple on course for record quarter

The iPhone 6 launch has sent Apple’s share of British smartphone sales up 10.4 percentage points.

20/11/2014

Evolving behaviors in a challenging environment

China FMCG market entered an era in which brand growth will come mainly from share gain.

12/11/2014

Who are winning more Chinese consumers?

The latest report from Kantar Worldpanel shows that P&G, Master Kong and Nestlé make up the top 3 in the race in 2014.

30/10/2014

Demand for iPhone 6 boosts Apple’s sales

Xiaomi still dominate the China mobile market share. iphone6 boost Apple's sales in Europe.

30/10/2014

FMCG SECTOR SLOWS BY $8.3 BILLION AS EMERGING MARKETS COOL

Kantar Worldpanel reveals that growth in FMCG* spend in emerging markets has slowed significantly from 8.8% to 7.5%.

30/10/2014

FMCG SECTOR SLOWS BY $8.3 BILLION AS EMERGING MARKETS COOL

Kantar Worldpanel reveals that growth in FMCG* spend in emerging markets has slowed significantly from 8.8% to 7.5%.

14/10/2014

FMCG growth showing rebound in Q3

Kantar Worldpanel latest report shows FMCG growth recovered to 6.9%- a promising rebound in the second half of the year.

25/09/2014

Opportunities still abound in a slowing baby market

Slowing increase of market,government regulation are changing baby products' market structure and competitive dynamics.

25/09/2014

Xiaomi surges ahead but not all Chinese makers share success

Chinese manufacturer Xiaomi has continued its reign over the Chinese market and took 31.6% share.

25/09/2014

China FMCG market express

Key findings for China FMCG market

25/09/2014

Creating growth in China via incremental innovation

with the background of lower increase for FMCG market,“bigger is better” seems to be losing its appeal for new products.

25/09/2014

Reality show sponsors reap lucrative rewards

Brands can reap significant rewards from reality show sponsorship deals, if they choose the right programme.

23/07/2014

The power of Xiaomi

According to the latest report from Kantar Worldpanel ComTech, Apple lost number 2 seat to Xiaomi.

23/07/2014

Booming BB: A Hybrid Future

BB cream was a particularly successful innovation in face, succeeding in introducing women to the cosmetics category .

16/07/2014

FMCG growth showing signs of stabilizing in Q2

The latest report from Kantar Worldpanel shows that the growth of Q2 FMCG market returns to a level consistent with Q1.

01/07/2014

CHINESE CONSUMER GOODS COMPANIES TAKE SHARE FROM FOREIGN COM

Kantar Worldpanel and Bain & Company jointly launched China Shopper Report, 2014.

17/06/2014

Global FMCG ecommerce will grow by $17 billion by 2016

Retailers and brands which are slow to adopt the online channel will lose out

23/05/2014

Fresh Food Market: A Breakthrough of Modern Trade

It is the generally accepted that fresh food is vital to store traffic, and thus is key to a supermarket’s success.

23/05/2014

Catman: maximize shopper opportunity

Catman is one of Shopper Solutions that analyze the ongoing behavior of shoppers in modern trade.

14/05/2014

Master Kong is the Most Chosen Brand in China

Master Kong is the Most Chosen Brand in China for the second year in Kantar Worldpanel’s Brand Footprint ranking.

04/05/2014

FMCG in China Continued Slowdown in Q1 2014

6.1% value growth for the FMCG market for the latest 52 weeks up to March 21st 2014,reported by Kantar Worldpanel.

03/05/2014

Kantar Worldpanel identifies bright spots in FMCG market

Kantar Worldpanel in China points out that there is a vast room for new categories to win more consumers.

27/03/2014

E-commerce: new growth engine not zero sum game

Kantar Worldpanel data shows that the online channel is driving the incremental revenue for many categories.

27/03/2014

Premiumisation remaining a bright spot in China

Premiumization is one of the hottest issues in the China market and has been across all city tiers and categories.

27/03/2014

Eco-system is the key for Smart Device multi-screen strategy

By the end of 2013,for those iPhone users who also own a tablet device,64% of them are using iPad (iOS).

04/03/2014

Sun-Art extends their lead

Kantar Worldpanel reports annual value growth of 7.4% in 2013 and the Sun-Art Group has seen strong share growth.

14/02/2014

7% sales growth for male grooming products in China

Kantar Worldpanel research indicates potential for brands: 85% of men care about their appearance.

12/02/2014

Kantar Worldpanel expands into Africa

Kantar Worldpanel has expanded into Africa with the launch of new consumer panels in Nigeria, Kenya and Ghana.

28/01/2014

Tasty Insights to Welcome the Year of Horse

With the Year of Horse just around the corner, Kantar Worldpanel invites you to click the tasty insights.

27/01/2014

Male Revolution- the Modern Chinese Male

A Kantar Worldpanel survey on 5,300 Asian men has found: 62% disagree that "using grooming products is a women thing".

26/01/2014

4G network key to China Mobile-Apple partnership

China Mobile and Apple have high expectations from their partnership.

26/01/2014

Setting Targets for Growth

Setting a reasonable target is the fundamental of healthy brand growth.

26/01/2014

Retail Snapshot in January, 2014

Sun Art Group remained growing in both shopper and basket size while Carrefour lost leading position in basket size.

27/11/2013

Blossom for FMCG e-tailing in China, Taiwan and Korea

E-commerce growth for mainland China, Taiwan and Korea FMCG market hit double digit for several consecutive years.

27/11/2013

Retail Snapshot in November, 2013

Sun Art Group’s remains the only retailer that has grown its shopper base in the latest 12 weeks.

27/11/2013

Samsung, Apple and Xiaomi account for 60% of total Smartphon

The latest report from Kantar Worldpanel ComTech shows that Android gains approx. 3% market share each quarter.

01/11/2013

The battle for Chinese shoppers intensifies

China Shopper Report 2013 explores winning strategies for global and local brands

24/10/2013

FMCG slowdown stabilises in the latest quarter

73% of the Q3 FMCG growth comes from outside of the provincial capitals in China, according to Kantar Worldpanel China.

24/09/2013

Reaching over 100 million urban families

21 FMCG companies reaching over 100 million urban Chinese families.

20/09/2013

Asia Consumer Insight Q2 2013

Kantar Worldpanel has published the Q2 quarterly Asia Consumer Insights

25/07/2013

Slowdown in China’s FMCG growth for another quarter

Kantar Worldpanel reports 7.1% value growth for the FMCG market for the latest quarter up to June 14th 2013.

22/07/2013

Penetration is paramount, but it is also a leaky bucket

Top five brands in a product category lose 30-60 percent of their shoppers every year

30/05/2013

A key milestone for Android in China

ComTech reports Urban China Smartphone penetration reached 42%, an increase of 1.2% compared to Q4.

23/05/2013

Myth of the Less Developed Lower Tier Beauty User

Women use similar categories in lower tiers yet they choose different brands from a radically different retail environment.

02/05/2013

Coca Cola leads Kantar Worldpanel global ranking of the most chosen FM

Brand Footprint ranking highlights potential for global growth.

24/04/2013

China FMCG market reporting only 8.4% growth in Q1

China FMCG market reporting only 8.4% growth in Q1, yet RT-Mart continued its unstoppable march.

01/03/2013

Average Chinese urban families spent 10% more on FMCG categories in 20

... as consumers aspire for lifestyle and innovative products.

21/02/2013

Slowdown in FMCG growth halted in Q4

Kantar Worldpanel reports 11% value growth for the FMCG market for the latest quarter up to December 28th 2012.

26/12/2012

FMCG opportunity in lower tier cities

The slowdown for both China's economy and FMCG in 2012 doesn't thwart lower tier cities to shine brighter.

21/11/2012

15 FMCG companies reached over 100 million Chinese families

Procter & Gamble reached a staggering 156 million households out of a universe of 162 million households.

29/10/2012

FMCG growth slows again as leading players' share erodes

Kantar Worldpanel China reports 10% value growth for the FMCG market compared to the same period a year ago.

23/07/2012

FMCG growth slowing in China's key cities

Kantar Worldpanel reports 15% value growth for the FMCG market for the latest quarter up to June 15th 2012.

06/07/2012

Contradiction between stated brand importance and purchase behavior

Bain & Company and Kantar Worldpanel released the 2012 China FMCG Shopper report in Beijing.

04/06/2012

China's first continuous mobile phone panel goes live

China has overtaken the US as the world's largest smartphone market.

07/05/2012

Yonghui emerges as the fastest growing retailer in Q1

Yonghui is rapidly expanding its footprint across China while overall grocery market showing signs of slowdown.

05/03/2012

Full Media Investment Evaluation Suite launched in China by Kantar Wor

Kantar Worldpanel launches of a new suite of Media investment evaluation research tools for the China FMCG marketplace.